The dynamics of knowledge and expertise in social media interactions: Knowledge types, processes of co-constructing knowledge and discursive reactions

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Abstract

This chapter provides a novel methodological framework for investigating the link between commenting on Facebook posts and co-constructing knowledge. Our case is a post that belongs to WHO’s communication with the public during the COVID-19 pandemic. Based on our previous understanding of knowledge as being generated and co-constructed through three overlapping processes that take place during communicative interactions (knowledge expansion, knowledge enhancement, and knowledge evaluation), the present research work addresses the interplay between these processes (generating specific thematic knowledge types) and cognitive and emotional discursive reactions (materializing the processes). The goal is to clarify how to identify and explain the patterns of relations that may be established between knowledge co-construction processes and the various discursive reactions of the Facebook interactors. As this study is about co-constructing knowledge in a SoMe context, we also show in our qualitative analytical work how reality is transformed through the reactions of various social actors during their exchange of opinions.
Original languageEnglish
Title of host publicationPerspectives on Knowledge Communication : Concepts and Settings
EditorsJan Engberg, Antoinette Fage-Butler, Peter Kastberg
Number of pages20
Place of publicationNew York
PublisherRoutledge
Publication date2023
Pages57-76
ISBN (Print)9781032258096
ISBN (Electronic)9781003285120
DOIs
Publication statusPublished - 2023

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