Studying current media use among children and young audiences

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The RYA research project is based on the conviction that while there is excellent quantitative data available on fiction for children and young audiences in terms of what is produced, distributed and watched, qualitative data is needed to understand how the young generations’ ways of engaging with fictional content and their notions of quality and value should naturally influence what is produced and circulated. This paper presents how the second work package in the RYA project explores what children and young audiences are looking for in serial fiction and cross-media storyworlds; how they speak of quality and relevance; and what they highlight as the best productions in this regard?
Our reception studies will investigate what kinds of content young audiences are actually looking for, encountering and engaging with. The paper presents our understandings moving into this work package and the plan for how to research this, based on recent work conducted as part of the FKK-funded research project What Makes Danish Television Drama Travel? on how foreign audiences perceive Danish television drama (e.g. Jensen and Jacobsen 2017a, 2017b; Jensen 2018).
The audience studies build on quantitative industry data (e.g. DR 2017; Ofcom 2017), but offers the qualitative data needed to answer questions of not only what young people are watching, but also questions of how, why, when, where and with whom. When presenting the proposed research design, the paper also raises questions of some of the ethical concerns related to researching children and young audiences (e.g. Graue and Walsh 1998; Green and Hogan 2005).
Original languageEnglish
Publication date24 Oct 2019
Publication statusPublished - 24 Oct 2019
EventBiannual Conference of the Television Studies Section of ECREA : THE YOUTHIFICATION OF TELEVISION AND SCREEN CULTURE - University of Groningen, Groningen, Netherlands
Duration: 24 Oct 201925 Oct 2019


ConferenceBiannual Conference of the Television Studies Section of ECREA
LocationUniversity of Groningen
Internet address


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