Abstract
Emek et al presented a model of probabilistic single-item second price auctions where an auctioneer who is informed about the type of an item for sale, broadcasts a signal about this type to uninformed bidders. They proved that finding the optimal (for the purpose of generating revenue) pure signaling scheme is strongly NP-hard. In contrast, we prove that finding the optimal mixed signaling scheme can be done in polynomial time using linear programming. For the proof, we show that the problem is strongly related to a problem of optimally bundling divisible goods for auctioning. We also prove that a mixed signaling scheme can in some cases generate twice as much revenue as the best pure signaling scheme and we prove a generally applicable lower bound on the revenue generated by the best mixed signaling scheme.
Original language | English |
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Title of host publication | EC '12 Proceedings of the 13th ACM Conference on Electronic Commerce |
Editors | Boi Faltings, Kevin Leyton-Brown, Panos Ipeirotis |
Number of pages | 14 |
Publisher | Association for Computing Machinery |
Publication date | 2012 |
Pages | 234-247 |
ISBN (Print) | 978-1-4503-1415-2 |
DOIs | |
Publication status | Published - 2012 |
Event | ACM Conference on Electronic Commerce - Valencia, Spain Duration: 4 Jun 2012 → 8 Jun 2012 Conference number: 13 |
Conference
Conference | ACM Conference on Electronic Commerce |
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Number | 13 |
Country/Territory | Spain |
City | Valencia |
Period | 04/06/2012 → 08/06/2012 |