Department of Management

Measuring Customer Satisfaction and Loyalty in the Danish Automobile Industry

Research output: Contribution to book/anthology/report/proceedingArticle in proceedingsResearch

  • http://www.asb.dk/forskning/forskningscentreoggrupper/forskningscentre/ccpcenterforcorporateperformance/
  • Department of Marketing and Statistics
  • Value of Intangibles
Original languageEnglish
Title of host publicationProceedings of the 7th International Conference: Corporate Reputation, Image, and Identity
Number of pages28
Publication year2003
Pages1-28
Publication statusPublished - 2003
Event7th International Conference: Corporate Reputation, Image, and Identity / Reputation Institute - Manchester, United Kingdom
Duration: 22 May 200324 May 2003

Conference

Conference7th International Conference: Corporate Reputation, Image, and Identity / Reputation Institute
LandUnited Kingdom
ByManchester
Periode22/05/200324/05/2003

    Research areas

  • EPSI model, Image, Loyalty, Automobile Industry, Denmark, HHÅ forskning

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ID: 32334312