Measuring Customer Satisfaction and Loyalty in the Danish Automobile Industry

Peder Østergaard, Hans Jørn Juhl, Kai Kristensen, Jacob Kjær Eskildsen

Research output: Contribution to book/anthology/report/proceedingArticle in proceedingsResearch

Translated title of the contributionMeasuring Customer Satisfaction and Loyalty in the Danish Automobile Industry
Original languageEnglish
Title of host publicationProceedings of the 7th International Conference: Corporate Reputation, Image, and Identity
Number of pages28
Publication date2003
Pages1-28
Publication statusPublished - 2003
Event7th International Conference: Corporate Reputation, Image, and Identity / Reputation Institute - Manchester, United Kingdom
Duration: 22 May 200324 May 2003

Conference

Conference7th International Conference: Corporate Reputation, Image, and Identity / Reputation Institute
Country/TerritoryUnited Kingdom
CityManchester
Period22/05/200324/05/2003

Keywords

  • EPSI model
  • Image
  • Loyalty
  • Automobile Industry
  • Denmark
  • HHÅ forskning

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