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Manufacturer-Retailer Relations when the Wholesale Price Signals Demand Intensity

Research output: Contribution to book/anthology/report/proceedingArticle in proceedingsResearch

  • Afdeling for Virksomhedsledelse
Original languageEnglish
Title of host publicationWorld Marketing Congress, International Conference Series, Vol. V
EditorsH.H. Larsen, M. Friestad, G.S. Albaum
PublisherAcademy of Marketing Science
Publication year1991
Publication statusPublished - 1991
EventManufacturer-Retailer Relations when the Wholesale Price Signals Demand Intensity -
Duration: 17 Dec 2010 → …

Conference

ConferenceManufacturer-Retailer Relations when the Wholesale Price Signals Demand Intensity
Periode17/12/2010 → …

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ID: 854645