Magnetic:: How Great Leaders Persuade and Inspire

Antoine de Morree

Magnetic: How Great Leaders Persuade and Inspire

Department of Biomedicine - Forskning og uddannelse, Skou-bygningen

Research output: Book/anthology/dissertation/report › Book › Education

Abstract

Based on a framework developed at Stanford University and honed through teaching business students and Stanford scientists, this book gives you the tools to be more convincing and be heard. Learn how to phrase ideas persuasively, overcome resistance, relate to strangers, and win support from difficult people. These tools are used to promote internal corporate projects, secure grants, and acquire managerial jobs and promotions at Fortune 500 companies. With clear examples and applications for interviewing, emailing, and presenting, you will never feel at a loss for words again.

Original language	English

ISBN (Print)	9781792458149
Publication status	Published - 14 Jul 2021

Keywords

Communication
Persuasion
Resistance

Cite this

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Magnetic: How Great Leaders Persuade and Inspire

Abstract

Keywords

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Cite this