Department of Management

'Food for thought': New MBA with focus on the food sector at Aarhus School of Business

Research output: Contribution to book/anthology/report/proceedingBook chapterCommunication

Documents

  • Julia Stacey, Denmark
  • Karen Brunsø
  • Lone Schreiber Andersen, Denmark
  • Department of Marketing and Statistics
  • MAPP - Centre for Research on Customer Relations in the Food Sector
During the autumn of 2002, Aarhus School of Business decided to launch a new international MBA - with focus on the food sector. Prior to this decision lay thorough groundwork in the shape of a positive demand study among the largest food companies in Denmark, Sweden, Norway and Finland. The conclusion was clear and the task of actually developing the program began in earnest; it was hard work before the deadline for submission of the applications to the Ministry of Science, Technology and Innovation. The application was sent in time and now there was nothing left to do but wait for the assessment of the Ministry. Luckily, it all went as expected and in March 2003, the final approval arrived and the marketing of the MBA Food could really get under way.
Original languageEnglish
Title of host publicationAnnual report 2002
EditorsJulia Stacey, Lone Schreiber
Place of publicationAarhus
PublisherAarhus School of Business, MAPP Centre
Publication year2002
Pages5
Publication statusPublished - 2002

    Research areas

  • Education, Food sector, MAPP, Competence development, Aarhus School of Business, MBA

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