Department of Management

Fit, fat or just plain natural: Effects of images featuring unhealthy, healthy and neutral content on consumers' subsequent product attitudes

Research output: Contribution to conferencePosterResearchpeer-review

Standard

Fit, fat or just plain natural: Effects of images featuring unhealthy, healthy and neutral content on consumers' subsequent product attitudes. / Banovic, Marija; Otterbring, Tobias; Grunert, Klaus G.

2018. Poster session presented at EUROSENSE 2018 - A sense of taste, Verona, Italy.

Research output: Contribution to conferencePosterResearchpeer-review

Harvard

APA

CBE

MLA

Vancouver

Author

Bibtex

@conference{7d414c61e38d4f68853195545b431649,
title = "Fit, fat or just plain natural: Effects of images featuring unhealthy, healthy and neutral content on consumers' subsequent product attitudes",
author = "Marija Banovic and Tobias Otterbring and Grunert, {Klaus G}",
year = "2018",
language = "English",
note = "null ; Conference date: 02-09-2018 Through 05-09-2018",
url = "http://www.eurosense.elsevier.com/",

}

RIS

TY - CONF

T1 - Fit, fat or just plain natural: Effects of images featuring unhealthy, healthy and neutral content on consumers' subsequent product attitudes

AU - Banovic, Marija

AU - Otterbring, Tobias

AU - Grunert, Klaus G

PY - 2018

Y1 - 2018

M3 - Poster

ER -