Designing satisfaction studies

Kai Kristensen, Jacob Kjær Eskildsen

Research output: Contribution to book/anthology/report/proceedingArticle in proceedingsResearchpeer-review

Abstract

In the effect sampling method, presentation of researcher, the intro text, the order of questions in the questionnaire along with the number of categories in the rating scale is tested in relation to the design of satisfaction studies. Based on the analyses specific recommendations for designing satisfaction studies are given.
Original languageEnglish
Title of host publicationProceedings of the 5th International Conference on Quality and Reliability
EditorsTritos Laosirihongthong, Albert Tsang, Min Xie
Number of pages6
Publication date2007
Pages112-117
Publication statusPublished - 2007
Event5th International Conference on Quality and Reliability - Chiang Mai, Thailand
Duration: 5 Nov 20077 Nov 2007

Conference

Conference5th International Conference on Quality and Reliability
Country/TerritoryThailand
CityChiang Mai
Period05/11/200707/11/2007

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