Abstract
Companies are increasingly being held responsible (again) for the major social challenges of the coming decades. This article examines the extent to which business administration (BWL) taught at universities is geared towards responsible entrepreneurship in terms of both content and methodology. The paradigm of traditionally taught business administration, long characterized by optimization approaches of individual-rational, non-cooperative decision-makers, has been increasingly criticized by society in the last three decades, but also questioned scientifically by alternative perspectives. How well these new approaches are transferred to society depends on how receptive the current generation of business administration students is. Empirical studies carried out as part of this research provide initial insights from which implications for business education can be derived.
| Translated title of the contribution | Business administration as a design science? New approaches and empirical findings. |
|---|---|
| Original language | Undefined/Unknown |
| Title of host publication | Responsible Entrepreneurship: Verantwortlich handeln in einer globalisierten Welt |
| Editors | Harald Pechlaner, Sebastian Speer |
| Number of pages | 23 |
| Place of publication | Wiesbaden |
| Publisher | Springer Fachmedien Wiesbaden |
| Publication date | 2020 |
| Pages | 69-91 |
| ISBN (Print) | 978-3-658-31616-7 |
| DOIs | |
| Publication status | Published - 2020 |
| Externally published | Yes |