Department of Economics and Business Economics

An investigation into the relationship between political activity levels and political market orientation

Research output: Contribution to book/anthology/report/proceedingBook chapterResearchpeer-review

  • Robert P. Ormrod
  • Stephan Henneberg, Manchester Business School, University of Manchester, United Kingdom
Original languageEnglish
Title of host publicationPolitical Marketing: Ethics, practices and advances in political marketing
EditorsPaul Baines
Volume3
Place of publicationLondon
PublisherSAGE Publications
Publication year2011
Pages157-176
Chapter54
Publication statusPublished - 2011

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