Department of Management

Agricultural marketing and consumer behavior in a changing world

Research output: Book/anthology/dissertation/reportBookResearch

  • B. Wierenga, Denmark
  • A. van Tilburg, Denmark
  • Klaus G. Grunert
  • J.-B. Steenkamp, Denmark
  • Michel Wedel, Denmark
  • Department of Marketing and Statistics
  • MAPP - Centre for Research on Customer Relations in the Food Sector
Original languageEnglish
Place of publicationBoston
PublisherKluwer Academic Publishers
Publication statusPublished - 1997

    Research areas

  • MAPP

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ID: 32339156