Big Dutchman Smart Broiler initiative

The Big Dutchman Smart Broiler Initiative will create a Precision Livestock Farming solution, based on camera technology and advanced image analysis, for broiler production. The aim of the project is to monitor various aspects of broiler chicken behavior through camera technology for improved animal welfare. This includes leg conditions, movement, and natural behavior, all key elements commonly accepted under the five freedoms animal welfare protocol. A key benefit of this approach is that it allows the farmers constant monitoring of animal behavior to make predictions and better understand what is best for their animals. Also, it is an assessment tool for inspectors. Providing objective evidence daily will provide better assessment throughout the life of the animals. Finally, the approach provides better dialogue with consumers as it is possible to relay honest animal-based evidence to the consumers, allowing them to make a more educated choice.
The project is financed by FFAR and Big Dutchman.