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Qian Janice Wang

Assistant Professor

Qian Janice Wang

Profile

Janice takes an interdisciplinary approach to the investigation of multisensory flavour perception and preference. In specific terms, she focuses on studying the role of the brain sensory system and its connection with eating behaviour, in order to gain a deeper understanding of why people eat what they do, and to encourage behaviour change for a healthier, more sustainable lifestyle. To achieve this goal, she works to develop new ways to evaluate the consumer experience - from opinion mining to virtual reality to biometric measurements. 

Janice completed her PhD studies at Crossmodal Research Laboratory at the University of Oxford, and holds a master’s degree from the MIT Media Lab. Her background spans computer science, interaction design, experimental psychology, and sensory science. She works with all food products but has a special interest and expertise in wine. 

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