Department of Management

Polymeros Chrysochou

  1. 2019
  2. Published

    Human decision-making biases in the moral dilemmas of autonomous vehicles. / Frank, Darius-Aurel; Chrysochou, Polymeros; Mitkidis, Panagiotis; Ariely, Dan.

    In: Scientific Reports, Vol. 9, 13080, 09.2019.

    Research output: Contribution to journal/Conference contribution in journal/Contribution to newspaperJournal articleResearchpeer-review

  3. Published

    Stories vs. facts : triggering emotion and action-taking on climate change. / Morris, Brandi S.; Chrysochou, Polymeros; Christensen, Jacob Dalgaard; Orquin, Jacob L.; Barraza, Jorge; Zak, Paul J.; Mitkidis, Panagiotis.

    In: Climatic Change, Vol. 154, No. 1-2, 05.2019, p. 19-36.

    Research output: Contribution to journal/Conference contribution in journal/Contribution to newspaperJournal articleResearchpeer-review

  4. Published

    A Content Analysis of Organic Product Package Designs. / Chrysochou, Polymeros; Festila, Alexandra.

    In: Journal of Consumer Marketing, Vol. 36, No. 4, 2019, p. 441-448.

    Research output: Contribution to journal/Conference contribution in journal/Contribution to newspaperJournal articleResearchpeer-review

  5. Published

    Be Careful What You Say: The Role of Psychological Reactance on the Impact of Pro-Environmental Normative Appeals. / Kavvouris, Christos; Chrysochou, Polymeros; Thøgersen, John.

    In: Journal of Business Research, 2019, p. in press.

    Research output: Contribution to journal/Conference contribution in journal/Contribution to newspaperJournal articleResearchpeer-review

  6. Accepted/In press

    Brand Loyalty Evolution and the Impact of Category Characteristics. / Casteran, Gauthier; Chrysochou, Polymeros; Meyer-Waarden, Lars.

    In: Marketing Letters, Vol. 30, No. 1, 2019, p. 57.

    Research output: Contribution to journal/Conference contribution in journal/Contribution to newspaperJournal articleResearchpeer-review

  7. Published

    Consumer’s Trust in Artificial Intelligence Services. / Frank, Darius-Aurel; Ariely, Dan; Chrysochou, Polymeros; Mitkidis, Panagiotis.

    2019. Abstract from GWSB Conference on the Intelligence of Things, Washington DC, United States.

    Research output: Contribution to conferenceConference abstract for conferenceResearch

  8. Published

    Negativity Bias in Consumer's Adoption of Innovations and the Role of Trust in Technology. / Frank, Darius-Aurel; Chrysochou, Polymeros; Mitkidis, Panagiotis.

    2019. Abstract from Innovation, Entrepreneurship and Knowledge Academy (formerly GIKA) Conference, Verona, Italy.

    Research output: Contribution to conferenceConference abstract for conferenceResearchpeer-review

  9. Published

    The Effect of Negativity Bias on Trust in the Adoption of Innovations: A Longitudinal Study. / Frank, Darius-Aurel; Chrysochou, Polymeros; Mitkidis, Panagiotis.

    2019. Abstract from EMAC 2019, Hamburg, Germany.

    Research output: Contribution to conferenceConference abstract for conferenceResearchpeer-review

  10. 2018
  11. Published

    Hand to mouth eating practices: An exploratory study in the US and India. / Chrysochou, Polymeros; Askegaard, Søren.

    2018. Poster session presented at Consumer Culture Theory Conference 2018, Odense, Denmark.

    Research output: Contribution to conferencePosterResearchpeer-review

  12. Published

    Lost in Translation: Product Label Language and the Mediating Role of Authenticity on Purchase Intention. / Chrysochou, Polymeros; Traganou, Maria.

    47th European Marketing Academy Conference (EMAC). 2018.

    Research output: Contribution to book/anthology/report/proceedingConference abstract in proceedingsResearchpeer-review

  13. Published

    The Influence of Health And Indulgence Messages’ Location on Consumer Perceptions. / Festila, Alexandra; Chrysochou, Polymeros.

    47th European Marketing Academy Conference (EMAC). 2018.

    Research output: Contribution to book/anthology/report/proceedingConference abstract in proceedingsResearchpeer-review

  14. Published

    Implicit communication of food product healthfulness through package design : A content analysis. / Festila, Alexandra; Chrysochou, Polymeros.

    In: Journal of Consumer Behaviour, Vol. 17, No. 5, 2018, p. 461-476.

    Research output: Contribution to journal/Conference contribution in journal/Contribution to newspaperJournal articleResearchpeer-review

  15. Published

    Moral Machines : The Challenges of Raising Driverless Cars. / Frank, Darius-Aurel; Chrysochou, Polymeros; Mitkidis, Panagiotis; Ariely, Dan.

    2018. Poster session presented at Society for Judgment and Decision Making, New Orleans, United States.

    Research output: Contribution to conferencePosterResearch

  16. Published

    Types of value and cost in consumer-green brands relationship and loyalty behaviour. / Papista, Erifili; Chrysochou, Polymeros; Krystallis Krontalis, Athanasios; Dimitriadis, Sergios.

    In: Journal of Consumer Behaviour, Vol. 17, No. 1, 2018, p. e101-e113.

    Research output: Contribution to journal/Conference contribution in journal/Contribution to newspaperJournal articleResearchpeer-review

  17. 2017
  18. Published

    The “Weight” of Product Claims and Vertical Location : Health Goes Up and Taste Goes Down. / Festila, Alexandra; Chrysochou, Polymeros.

    2017. Abstract from Advances in Consumer Research, San Diego, United States.

    Research output: Contribution to conferenceConference abstract for conferenceResearchpeer-review

  19. Published

    A retrospective view on Designation of Origin Labeled foods in Europe. / Krystallis, Athanasios; Chrysochou, Polymeros; Perrea, Toula; Tzagarakis, Nikos.

    In: Journal of International Food & Agribusiness Marketing, Vol. 29, No. 3, 2017, p. 217-233.

    Research output: Contribution to journal/Conference contribution in journal/Contribution to newspaperJournal articleResearchpeer-review

  20. Published

    Consumer Behavior Research Methods. / Chrysochou, Polymeros.

    Consumer Perception of Product Risks and Benefits. ed. / Gerard Emilien; Rolf Weitkunat; Frank Lüdicke. Springer, 2017. p. 409-428.

    Research output: Contribution to book/anthology/report/proceedingBook chapterResearchpeer-review

  21. Published

    Consumer Involvement and Knowledge Influence on Wine Choice Cue Utilisation. / Bruwer, Johan; Chrysochou, Polymeros; Lesschaeve, Isabelle.

    In: British Food Journal, Vol. 119, No. 4, 2017, p. 830-844.

    Research output: Contribution to journal/Conference contribution in journal/Contribution to newspaperJournal articleResearchpeer-review

  22. Published

    Does the Greek food supply respond to the world challenges? / Karipidis, Philippos; Chrysochou, Polymeros; Karypidou, Ioanna.

    In: Advances in Management & Applied Economics, Vol. 7, No. 5, 2017, p. 1-11.

    Research output: Contribution to journal/Conference contribution in journal/Contribution to newspaperJournal articleResearchpeer-review

  23. Published

    Greek Consumers’ Preferences On Beer Consumption: An Empirical Investigation. / Avgeris, Antonios; Tiganis, Antonios; Xafopoulou, Elissavet; Dalamitra, Maria; Karasavvidou, Maria; Sergaki, Panagiota; Chrysochou, Polymeros.

    2017. Poster session presented at XV EAAE Congress 2017, Parma, Italy.

    Research output: Contribution to conferencePosterResearchpeer-review

  24. Published

    Identifying success factors in food exports : An application of the best-worst scaling method. / Karipidis, Philippos; Chrysochou, Polymeros; Karypidou, Ioanna.

    Global and national business theories and practice: bridging the past with the future. ed. / Demetris Vrontis; Yaakov Weber; Evangelos Tsoukatos. EuroMed Press, 2017. p. 2080-2081.

    Research output: Contribution to book/anthology/report/proceedingConference abstract in proceedingsResearchpeer-review

  25. Published

    Much too new to eat it? Customer Value and its impact on consumer-product relationship in the context of novel food products. / Perrea, Toula; Krystallis Krontalis, Athanasios; Engelgreen, Charlotte; Chrysochou, Polymeros.

    In: Journal of Product and Brand Management, Vol. 26, No. 6, 2017, p. 616-630.

    Research output: Contribution to journal/Conference contribution in journal/Contribution to newspaperJournal articleResearchpeer-review

  26. Published

    One size does (obviously not) fit all: using product attributes for wine market segmentation. / Pomarici, Eugenio; Lerro, Marco; Chrysochou, Polymeros; Vecchio, Riccardo ; Krystallis Krontalis, Athanasios.

    In: Wine Economics and Policy, Vol. 6, No. 2, 2017, p. 98-106.

    Research output: Contribution to journal/Conference contribution in journal/Contribution to newspaperJournal articleResearchpeer-review

  27. Published

    The Impact of Product Assortment Size and Attribute Quantity on Information Searches. / Dörnyei , Krisztina Rita; Chrysochou, Polymeros; Krystallis, Athanasios.

    In: Journal of Consumer Marketing, Vol. 34, No. 3, 2017, p. 191-201.

    Research output: Contribution to journal/Conference contribution in journal/Contribution to newspaperJournal articleResearchpeer-review

  28. 2016
  29. Published

    Mapping Health Orientation in Eating Behavior : A Cross-Cultural Study. / Chrysochou, Polymeros; Askegaard, Søren.

    2016. Abstract from 7th EMAC Regional Conference, Sarajevo, Bosnia and Herzegovina.

    Research output: Contribution to conferenceConference abstract for conferenceResearchpeer-review

  30. Published

    Do Consumers Really Care for the Environment? Exploring Consumer Behavior for Packaged Organic Fresh Produce. / Chrysochou, Polymeros; Todorova, Diana .

    Conference Proceedings: International Food Marketing Research Symposium, 13-14th June 2016, Italy, Bologna. ed. / John Stanton; Mark Lang; Maurizio Canavari. Institute of Food Products Marketing, 2016.

    Research output: Contribution to book/anthology/report/proceedingConference abstract in proceedingsResearchpeer-review

  31. Published

    The signaling effect of price on private label and organic food brands. / Chrysochou, Polymeros; Casteran, Gauthier; Meyer-Waarden, Lars.

    2016. Paper presented at EMAC 2016, Oslo, Norway.

    Research output: Contribution to conferencePaperResearchpeer-review

  32. Published

    The Influence of Container Shape on Calories Estimation and Consumption. / Festila, Alexandra; Chrysochou, Polymeros.

    2016. Paper presented at European Marketing Academy Conference, Oslo, Norway.

    Research output: Contribution to conferencePaperResearchpeer-review

  33. Published

    Danish Consumer Preferences for Wine and the Impact of Involvement. / Chrysochou, Polymeros; Brunbjerg Jørgensen, Jacob.

    2016. Paper presented at 9th Academy of Wine Business Research Conference, Adelaide, Australia.

    Research output: Contribution to conferencePaperResearchpeer-review

  34. Published

    Health is Up, Indulgence Down : Effects of the Vertical Location of Food Product Claims on Consumer Response. / Festila, Alexandra; Chrysochou, Polymeros.

    In: Advances in Consumer Research, Vol. 44, 2016, p. 731.

    Research output: Contribution to journal/Conference contribution in journal/Contribution to newspaperConference abstract in journalResearchpeer-review

  35. Published

    How our evolutionary predilection for stories might cure individual paralysis on climate change mitigation. / Morris, Brandi S.; Thøgersen, John; Chrysochou, Polymeros; Mitkidis, Panagiotis.

    2016. Abstract from SABE/IAREP Conference 2016, Wageningen, Netherlands.

    Research output: Contribution to conferenceConference abstract for conferenceResearchpeer-review

  36. Published

    In Good Shape : The Influence of Container Curvature on Consumers’ Perceptions and Consumption. Extended Abstract. / Festila, Alexandra; Chrysochou, Polymeros.

    In: Advances in Consumer Research, Vol. 44, 2016, p. 439-440.

    Research output: Contribution to journal/Conference contribution in journal/Contribution to newspaperConference abstract in journalResearchpeer-review

  37. Published

    The effect of fat content on visual attention and choice of red meat and differences across gender. / Banovic, Marija; Chrysochou, Polymeros; Grunert, Klaus G; Rosa, Pedro J.; Gamito, Pedro.

    In: Food Quality and Preference, Vol. 52, 2016, p. 42-51.

    Research output: Contribution to journal/Conference contribution in journal/Contribution to newspaperJournal articleResearchpeer-review

  38. Published

    Thinking in "One Dimension": How Does the Position of Health and Taste Messages in the Vertical Plane Influence Consumer Response. / Festila, Alexandra; Chrysochou, Polymeros.

    2016. Abstract from 21st Corporate and Marketing Communications Conference, London, United Kingdom.

    Research output: Contribution to conferenceConference abstract for conferenceResearchpeer-review

  39. 2015
  40. Published

    Determinants of the long-term impact of price promotions on customer lifetime value components. / Casteran, Herbert; Meyer-Waarden, Lars; Chrysochou, Polymeros.

    2015. Abstract from European Academy of Marketing Conference 2015, Leuven, Belgium.

    Research output: Contribution to conferenceConference abstract for conferenceResearchpeer-review

  41. Published

    Determinants of the long-term impact of price promotions on customer lifetime value components. / Casteran, Herbert; Chrysochou, Polymeros; Meyer-Waarden, Lars.

    2015. Abstract from 31st Academy of French Marketing (AFM) Conference, Marrakesh, Morocco.

    Research output: Contribution to conferenceConference abstract for conferenceResearchpeer-review

  42. Published

    Do light food claims lead to obesity? An investigation with behavioural data. / Chrysochou, P.; Winther, Kristian.

    2015. Abstract from 8th EuroMed Conference of the EuroMed Academy of Business, Verona, Italy.

    Research output: Contribution to conferenceConference abstract for conferenceResearch

  43. Published

    Emotional response towards food packaging : A joint application of self-report and physiological measures of emotion. / Liao, Lewis Xinwei; Corsi, Armando M.; Chrysochou, Polymeros; Lockshin, Larry.

    In: Food Quality and Preference, Vol. 42, 2015, p. 48-55.

    Research output: Contribution to journal/Conference contribution in journal/Contribution to newspaperJournal articleResearchpeer-review

  44. Published

    Is the use of organic label enough? A content analysis of organic product package design. / Chrysochou, Polymeros.

    2015. Abstract from International Quality Conference, Krakow, Poland.

    Research output: Contribution to conferenceConference abstract for conferenceResearchpeer-review

  45. Published

    The Impact of Product Innovation Attributes on Brand Equity. / Nørskov, Sladjana; Chrysochou, Polymeros; Milenkova, Marina.

    In: Journal of Consumer Marketing, Vol. 32, No. 4, 2015, p. 245-254.

    Research output: Contribution to journal/Conference contribution in journal/Contribution to newspaperJournal articleResearchpeer-review

  46. Published

    The impact of market related drivers on brand loyalty : A longitudinal investigation with panel data. / Casteran, Gauthier; Chrysochou, Polymeros; Meyer-Waarden, Lars.

    2015. Abstract from European Academy of Marketing Conference 2015, Leuven, Belgium.

    Research output: Contribution to conferenceConference abstract for conferenceResearchpeer-review

  47. Published

    The impact of market related drivers on brand loyalty : A longitudinal investigation with panel data. / Casteran, Gauthier; Chrysochou, Polymeros; Meyer-Waarden, Lars.

    2015. Abstract from 31st Academy of French Marketing (AFM) Conference, Marrakesh, Morocco.

    Research output: Contribution to conferenceConference abstract for conferenceResearchpeer-review

  48. Published

    The impact of price on behavioural loyalty on organic food brands. / Chrysochou, Polymeros; Casteran, Gauthier; Meyer-Waarden, Lars.

    2015. Abstract from European Academy of Marketing Conference 2015, Leuven, Belgium.

    Research output: Contribution to conferenceConference abstract for conferenceResearchpeer-review

  49. 2014
  50. Published

    Consumer Value Perceptions and their role in Consumer –Product Relationships : An application on innovative food products. / Perrea, Toula; Krystallis Krontalis, Athanasios; Chrysochou, Polymeros.

    2014. Poster session presented at 43rd EMAC Conference, Valencia, Spain.

    Research output: Contribution to conferencePosterResearchpeer-review

  51. Published

    Are food brands that carry light claims different? / Sjostrom, Therese ; Corsi, Armando Maria ; Driesener, Carl ; Chrysochou, Polymeros.

    In: Journal of Brand Management, Vol. 21, No. 4, 05.2014, p. 325-341.

    Research output: Contribution to journal/Conference contribution in journal/Contribution to newspaperJournal articleResearchpeer-review

  52. Published

    The long-term impact of price promotions on customer equity. / Castéran, H.; Meyer-Waarden, L.; Chrysochou, Polymeros.

    2014. Paper presented at Academy of French Marketing Conference, Montpellier, France.

    Research output: Contribution to conferencePaperResearchpeer-review

  53. Published

    Drink to get drunk or stay healthy? Exploring consumers’ perceptions, motives and preferences for light beer. / Chrysochou, Polymeros.

    In: Food Quality and Preference, Vol. 31, 01.2014, p. 156-163.

    Research output: Contribution to journal/Conference contribution in journal/Contribution to newspaperJournal articleResearchpeer-review

  54. Published

    A longitudinal analysis of brand loyalty. / Castéran, H.; Chrysochou, Polymeros; Meyer-Waarden, L.

    2014. Abstract from Academy of French Marketing Conference, Montpellier, France.

    Research output: Contribution to conferenceConference abstract for conferenceResearchpeer-review

  55. Published

    Consumer Value Perceptions and their Role in Consumer-Product Relationships : An Application on Innovative Food Products. / Perrea, Toula; Krystallis Krontalis, Athanasios; Chrysochou, Polymeros.

    2014. Poster session presented at European Marketing Academy Conference, Valencia, Spain.

    Research output: Contribution to conferencePosterResearchpeer-review

  56. Published

    Consumer response to food labels in an emerging market : The case of Romania. / Festila, Alexandra Florina; Chrysochou, Polymeros; Krystallis Krontalis, Athanasios.

    In: International Journal of Consumer Studies, Vol. 38, No. 2, 2014, p. 166-174.

    Research output: Contribution to journal/Conference contribution in journal/Contribution to newspaperJournal articleResearchpeer-review

  57. Published

    Does brand loyalty decline? Investigating brand loyalty evolution and the role of product category characteristics. / Chrysochou, Polymeros; Casteran, G.; Meyer-Waarden, L.

    2014. Paper presented at European Marketing Academy Conference, Valencia, Spain.

    Research output: Contribution to conferencePaperResearchpeer-review

  58. Published

    Effect of Service Brand Dimensions on Brand Loyalty : An Application on Wellness Services. / Krystallis Krontalis, Athanasios; Kipreos, G.; Chrysochou, Polymeros.

    2014. Paper presented at American Marketing Association (AMA) Service SIG, Thessaloniki, Greece.

    Research output: Contribution to conferencePaperResearchpeer-review

  59. Published

    Health-related ad information and health motivation effects on product evaluations. / Chrysochou, Polymeros; Grunert, Klaus G.

    In: Journal of Business Research, Vol. 67, No. 6, 2014, p. 1209-1217.

    Research output: Contribution to journal/Conference contribution in journal/Contribution to newspaperJournal articleResearchpeer-review

  60. Published

    Should it be Green or Not? Investigating what Constitutes Prototypical Packaging Design for Organic Food. / Chrysochou, Polymeros; Festila, Alexandra Florina; Georgieva, Aleksandra ; Todorova, Diana .

    2014. Abstract from 19th Corporate and Marketing Communications Conference, Milan, Italy.

    Research output: Contribution to conferenceConference abstract for conferenceResearch

  61. Published

    The effects of service brand dimensions on brand loyalty. / Krystallis Krontalis, Athanasios; Chrysochou, Polymeros.

    In: Journal of Retailing and Consumer Services, Vol. 21, No. 2, 2014, p. 139-147.

    Research output: Contribution to journal/Conference contribution in journal/Contribution to newspaperJournal articleResearchpeer-review

  62. Published

    The long-term impact of sales promotions on customer equity. / Castéran, H.; Meyer-Waarden, L.; Chrysochou, Polymeros.

    2014. Paper presented at European Marketing Academy Conference, Valencia, Spain.

    Research output: Contribution to conferencePaperResearchpeer-review

  63. Published

    The role of price as a product attribute in the organic food context : An exploration based on actual purchase data. / Marian, Livia; Chrysochou, Polymeros; Krystallis Krontalis, Athanasios; Thøgersen, John.

    In: Food Quality and Preference, Vol. 37, No. October, 2014, p. 52-60.

    Research output: Contribution to journal/Conference contribution in journal/Contribution to newspaperJournal articleResearchpeer-review

  64. 2013
  65. Published

    Do organic food brands attract higher repeat purchase loyalty? / Chrysochou, Polymeros.

    2013. Abstract from MAPP Workshop 2013 , Middelfart, Denmark.

    Research output: Contribution to conferenceConference abstract for conferenceResearch

  66. Published

    Has brand loyalty declined? A longitudinal analysis of repeat purchase behaviour of private label and national brands. / Casteran, G.; Chrysochou, Polymeros; Meyer-Waarden, L. .

    2013. Abstract from MAPP Workshop 2013 , Middelfart, Denmark.

    Research output: Contribution to conferenceConference abstract for conferenceResearch

  67. Published

    Customer brand engagement on online social media platforms : A conceptual model and empirical analysis. / Chrysochou, Polymeros; Malciute, Justina .

    2013. Paper presented at 42nd European Marketing Academy (EMAC), Istanbul, Turkey.

    Research output: Contribution to conferencePaperResearchpeer-review

  68. Published

    Like it or not? Customer brand engagement on online social media platforms. / Malciute, Justina ; Chrysochou, Polymeros.

    2013. Abstract from 18th International Conference on Corporate and Marketing Communication, Italy.

    Research output: Contribution to conferenceConference abstract for conferenceResearchpeer-review

  69. Published

    Social discourses toward healthy eating : Evidence from Romania. / Chrysochou, Polymeros; Festila, Alexandra Florina.

    6th Annual Conference of the EuroMed Academy of Business: Confronting Contemporary Business Challenges through Management Innovation. ed. / Demetris Vrontis; Yaakov Weber; Evangelos Tsoukatos. EuroMed Press, 2013. p. 2582-83.

    Research output: Contribution to book/anthology/report/proceedingArticle in proceedingsResearchpeer-review

  70. Published

    Understanding consumer-generated advertising for mainstream fashion goods. / Krystallis Krontalis, Athanasios; Chrysochou, Polymeros.

    2013. Paper presented at 42nd European Marketing Academy (EMAC), Istanbul, Turkey.

    Research output: Contribution to conferencePaperResearchpeer-review

  71. 2012
  72. Published

    Breaking down the stereotypes in advertising of healthy foods : Can overweight endorsers be equally effective? . / Chrysochou, Polymeros; Nikolakis, G.

    2012. Paper presented at ANZMAC 2012 Conference, , Adelaide, Australia.

    Research output: Contribution to conferencePaperResearchpeer-review

  73. Published

    Do organic labels drive repeat purchase loyalty? Investigating reasons of growth of the Danish organic food market. / Chrysochou, Polymeros; Vasillev, B.

    2012. Paper presented at ANZMAC 2012 Conference, , Adelaide, Australia.

    Research output: Contribution to conferencePaperResearchpeer-review

  74. Published

    Light vs. regular brands : Do they follow the same patterns? . / Sjostrom, T; Chrysochou, Polymeros; Corsi, Armando Maria; Driesener, Carl.

    2012. Paper presented at ANZMAC 2012 Conference, , Adelaide, Australia.

    Research output: Contribution to conferencePaperResearchpeer-review

  75. Published

    Representations of mountainous tourism destinations. / Kokkali, P.; Koutsouris, A.; Chrysochou, Polymeros.

    2012. Paper presented at 12th ETAGRO Conference on Rural Economy, Thessaloniki, Greece.

    Research output: Contribution to conferencePaperResearchpeer-review

  76. Published

    Product involvement and brand loyalty : Revisiting the relationship between the two constructs. / Chrysochou, Polymeros; Krystallis Krontalis, Athanasios.

    2012. Paper presented at 17th International Conference on Corporate and Marketing Communications, Rennes, France.

    Research output: Contribution to conferencePaperResearchpeer-review

  77. Published

    Quality assurance labels as drivers of loyalty in the case of traditional food products. / Chrysochou, Polymeros; Krystallis Krontalis, Athanasios; Giraud, Georges.

    In: Food Quality and Preference, Vol. 25, No. 2, 02.03.2012, p. 156–162.

    Research output: Contribution to journal/Conference contribution in journal/Contribution to newspaperJournal articleResearchpeer-review

  78. Published

    An examination of the effects of service brand dimensions on customer satisfaction. / Krystallis Krontalis, Athanasios; Chrysochou, Polymeros.

    2012. Paper presented at 41st EMAC Annual Conference , Lisbon, Portugal.

    Research output: Contribution to conferencePaperResearchpeer-review

  79. Published

    Can packaging elements elicit consumers’ emotional responses? / Liao, Lewis ; Corsi, Armando ; Lockshin, Larry ; Chrysochou, Polymeros.

    2012. Paper presented at 41st EMAC Annual Conference , Lisbon, Portugal.

    Research output: Contribution to conferencePaperResearchpeer-review

  80. Published

    Do health claims and prior awareness influence consumers’ preferences for unhealthy foods? The case of functional children’s snacks. / Krystallis, Athanasios; Chrysochou, Polymeros.

    In: Agribusiness, Vol. 28, No. 1, 2012, p. 86-102.

    Research output: Contribution to journal/Conference contribution in journal/Contribution to newspaperJournal articleResearchpeer-review

  81. Published

    Generation Y preferences towards wine : An exploratory study of the US market applying the best-worst scaling. / Chrysochou, Polymeros; Krystallis Krontalis, Athanasios; Mocanu, Ana; Lewis, Rachel L.

    In: British Food Journal, Vol. 114, No. 4, 2012, p. 516-528.

    Research output: Contribution to journal/Conference contribution in journal/Contribution to newspaperJournal articleResearchpeer-review

  82. Published

    Market performance of organic food brands in Denmark. / Chrysochou, Polymeros; Vassilev, Boyan .

    2012. Abstract from 5th Annual EuroMed Conference of the EuroMed Academy of Business , Glion-Montreux, Switzerland.

    Research output: Contribution to conferenceConference abstract for conferenceResearchpeer-review

  83. Published

    Market performance of organic food brands in Denmark : Do organic labels drive repeat purchase loyalty? / Chrysochou, Polymeros; Vasilev, Boyan .

    2012. Paper presented at 8th National Scientific Conference and 1st International Scientific Conference, Niepolomice, Krakow, Poland.

    Research output: Contribution to conferencePaperResearchpeer-review

  84. Published

    TDI and rural destinations’ attractiveness : Evidence from Greece. / Kokkali, P. ; Koutsouris, A. ; Chrysochou, Polymeros.

    2012. Abstract from 2nd Advance in Hospitality and Tourism Marketing & Management Conference, Corfu, Greece.

    Research output: Contribution to conferenceConference abstract for conferenceResearchpeer-review

  85. Published

    Unconscious emotional effects of packaging design elements. / Liao, Lewis ; Corsi, Armando ; Lockshin, Larry ; Chrysochou, Polymeros.

    2012. Paper presented at AgIdeas Design for Business and Industry International Research Conference, Melbourne, Australia.

    Research output: Contribution to conferencePaperResearchpeer-review

  86. Published

    What drives Greek consumer preferences for cask wine? / Chrysochou, Polymeros; Corsi, A. M.; Krystallis Krontalis, Athanasios.

    In: British Food Journal, Vol. 114, No. 8, 2012, p. 1072-1084.

    Research output: Contribution to journal/Conference contribution in journal/Contribution to newspaperJournal articleResearchpeer-review

  87. 2011
  88. Published

    Does behaviour of heavy and light wine buyers differ? / Chrysochou, Polymeros; Lockshin, Larry; Habenschuss, Sarah; Trinh, Giang.

    2011. Paper presented at 6th International Conference of the Academy of Wine Business Research , Bordeaux, France.

    Research output: Contribution to conferencePaperResearchpeer-review

  89. Published

    Drink to get drunk or to lose weight? Exploring consumer preferences and motivations towards low-calorie beer. / Chrysochou, Polymeros; Krystallis Krontalis, Athanasios; Kristjánsson, S.

    2011. Poster session presented at 9th Pangborn Sensory Science Symposium, Toronto, Canada.

    Research output: Contribution to conferencePosterResearchpeer-review

  90. Published

    Exploring differences in product attribute preferences of private vs. manufacturer brand buyers. / Krystallis Krontalis, Athanasios; Chrysochou, Polymeros; Jördecke, S.; Polster, I.

    2011. Paper presented at 7th International Conference of the Academy of Marketing's SIG on Brand, Corporate Identity and Reputation, "Brand New Territory: Brand Leadership, Relevance and Practice in a Dynamic Environment", Oxford, United Kingdom.

    Research output: Contribution to conferencePaperResearchpeer-review

  91. Published

    Health claims as communication tools that enhance brand loyalty : The case of low-fat claims within the dairy food category. / Krystallis, Athanasios; Chrysochou, Polymeros.

    In: Journal of Marketing Communications, Vol. 17, No. 3, 2011, p. 213-228.

    Research output: Contribution to journal/Conference contribution in journal/Contribution to newspaperJournal articleResearchpeer-review

  92. Published

    Hvordan opfatter forbrugere sundhedsbrands? / Grunert, Klaus; Chrysochou, Polymeros; Pedersen, Susanne.

    In: Symboløkonomiske Nyheder, Vol. 32, 2011, p. 10-11.

    Research output: Contribution to journal/Conference contribution in journal/Contribution to newspaperJournal articleCommunication

  93. Published

    Packaging fluency : Toward definition and conceptualisation. / Mocanu, Ana; Chrysochou, Polymeros; Bogomolova, Svetlana; Lockshin, Larry.

    ANZMAC Conference Proceedings 2011. Perth : Anzmac, 2011.

    Research output: Contribution to book/anthology/report/proceedingArticle in proceedingsResearchpeer-review

  94. Published

    Private vs. manufacturer brand buyers : Do they show different preferences in product attributes? / Krystallis Krontalis, Athanasios; Chrysochou, Polymeros.

    2011. Paper presented at 16th International Conference on Corporate and Marketing Communications, Athens, Greece.

    Research output: Contribution to conferencePaperResearchpeer-review

  95. Published

    Too fat to be a model? The role of body image in advertising effectiveness of healthy food products. / Chrysochou, Polymeros; Nikolakis, G.; Krystallis Krontalis, Athanasios.

    2011. Paper presented at 16th International Conference on Corporate and Marketing Communications, Athens, Greece.

    Research output: Contribution to conferencePaperResearchpeer-review

  96. Published

    Tourism Destination Image (TDI) : The case of Pertouli, Greece. / Kokkali, P.; Koutsouris, A.; Chrysochou, Polymeros.

    2011. Paper presented at 7th Conference of Sociology of Tourism, Sassari, Alghero, Italy.

    Research output: Contribution to conferencePaperResearchpeer-review

  97. 2010
  98. Published

    An exploration of loyalty determinants in Greek wine varieties. / Krystallis, Athanasios; Chrysochou, Polymeros.

    In: EuroMed Journal of Business, Vol. 5, No. 2, 2010, p. 124-137.

    Research output: Contribution to journal/Conference contribution in journal/Contribution to newspaperJournal articleResearchpeer-review

  99. Published

    Brand patronage and loyalty patterns in store vs. manufacturer brands. / Krystallis, Athanasios; Chrysochou, Polymeros.

    2010. Abstract from 6th International Conference of the Academy of Marketing's special Interest Group on Brand, Corporate Identity and Reputation, Brand New Territory: Brand Leadership, Relevance and Practice in a Dynamic Environment, Barcelona, Spain.

    Research output: Contribution to conferenceConference abstract for conferenceResearch

  100. Published

    Brand patronage and loyalty patterns: Store vs. manufacturer brands in the Greek soft drink category. / Krystallis, Athanasios; Chrysochou, Polymeros; Fotopoulos, Christos.

    2010. Abstract from 17th European Institute of Retailing and Services Studies (EIRASS), Istanbul, Turkey.

    Research output: Contribution to conferenceConference abstract for conferenceResearch

  101. Published

    Consumer preferences for cask wine in Greece applying the best-worst scaling. / Krystallis, Athanasios; Chrysochou, Polymeros.

    2010. Abstract from Annual Euromed Conference, Nicosia, Cyprus.

    Research output: Contribution to conferenceConference abstract for conferenceResearch

  102. Published

    Food health branding : Public discourse and health associations. / Chrysochou, Polymeros.

    Aarhus : Aarhus School of Business, Aarhus University, MAPP Centre, 2010. 204 p. (PhD Thesis; No. 2010:13).

    Research output: Book/anthology/dissertation/reportPh.D. thesisResearch

  103. Published

    Food health branding : The role of marketing mix elements and public discourse in conveying a healthy brand image. / Chrysochou, Polymeros.

    In: Journal of Marketing Communications, Vol. 16, No. 1-2, 2010, p. 69-85.

    Research output: Contribution to journal/Conference contribution in journal/Contribution to newspaperJournal articleResearchpeer-review

  104. Published

    Repertoire and frequency of consumption in wine : Are heavy buyers more loyal to product attributes? / Chrysochou, Polymeros; Krystallis, Athanasios.

    2010. Paper presented at 39th EMAC Conference: The Six Senses - The Essentials of Marketing, Copenhagen, Denmark.

    Research output: Contribution to conferencePaperResearchpeer-review

  105. Published

    Social discourses of healthy eating : A market segmentation approach. / Chrysochou, Polymeros; Askegaard, Søren; Grunert, Klaus G.; Kristensen, Dorthe Brogaard.

    In: Appetite, Vol. 55, No. 2, 2010, p. 288-297.

    Research output: Contribution to journal/Conference contribution in journal/Contribution to newspaperJournal articleResearchpeer-review

  106. 2009
  107. Published

    An exploration of loyalty determinants in Greek wine varieties. / Krystallis, Athanasios; Chrysochou, Polymeros.

    2009. Paper presented at 2nd Annual EuroMed Conference, Salerno, Italy.

    Research output: Contribution to conferencePaperResearchpeer-review

  108. Published

    Cognitive components of rural tourism destination images : The case of Lake Plastiras, Greece. / Kokkali, Panagiota; Koutsouris, Alex; Chrysochou, Polymeros.

    2009. Paper presented at 4th International Scientific Conference: Planning for the Future, Learning from the Past - Contemporary Developments in Tourism, Travel & Hospitality, Rhodes, Greece.

    Research output: Contribution to conferencePaperResearchpeer-review

  109. Published

    Cognitive components of rural tourism destination images: The case of Lake Plastiras, Greece. / Kokkali, Panagiota; Koutsouris, Alex; Chrysochou, Polymeros.

    In: Tourismos, Vol. 4, No. 4, 2009, p. 273-291.

    Research output: Contribution to journal/Conference contribution in journal/Contribution to newspaperJournal articleResearchpeer-review

  110. Published

    Exploring associations towards healthy eating among Danish consumers. / Chrysochou, Polymeros; Grunert, Klaus G.

    2009. Poster session presented at FOOD Denmark Congress 2009: A Career within Innovation?, Lyngby, Denmark.

    Research output: Contribution to conferencePosterResearch

  111. Published

    Exploring associations towards healthy eating among Danish consumers. / Chrysochou, Polymeros; Grunert, Klaus G.

    2009. Abstract from FOOD Denmark Congress 2009: A Career within Innovation?, Lyngby, Denmark.

    Research output: Contribution to conferenceConference abstract for conferenceResearch

Previous 1 2 Next