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Peter Kesting

Commercializing New Positioning Technology (p-commerce) – Implications for Research and Practice

Research output: Contribution to conferencePaperResearch

Original languageEnglish
Publication year2011
Publication statusPublished - 2011
EventAcademy of Management Annual Meeting 2011 - San Antonio, Texas, United States
Duration: 12 Aug 201116 Aug 2011


ConferenceAcademy of Management Annual Meeting 2011
CountryUnited States
CitySan Antonio, Texas

Bibliographical note

Paper is not available at ASB Library.

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ID: 42683217