Research output: Contribution to book/anthology/report/proceeding › Book chapter › Education
Translated title of the contribution | Teaching note: The Development of Web Marketing Strategy at Scanima A/S |
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Original language | English |
Title of host publication | Organizing for networked information technologies : cases in process integration and transformation |
Editors | Jens Hørlück, Pernille Kræmmergaard, Morten Rask, Jeremy Rose |
Place of publication | Aalborg |
Publisher | Aalborg Universitetsforlag |
Publication year | 2001 |
Pages | 19-29 |
ISBN (print) | 8773076570 |
Publication status | Published - 2001 |
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ID: 242587