Department of Management

Mirja Hubert

  1. 2020
  2. Published

    Exploring the Individual: An Empirical Investigation of Interrelationships between Dimensions of Absorptive Capacity. / Prexl, Katja-Maria; Hubert, Marco; Hubert, Mirja; Gonera, Antje.

    In: International Journal of Innovation Management, Vol. 24, No. 5, 2050077, 01.2020.

    Research output: Contribution to journal/Conference contribution in journal/Contribution to newspaperJournal articleResearchpeer-review

  3. Published

    Consumer neuroscience : recent theoretical and methodological developments for research and practice using a cube model. / Hubert, Marco; Hubert, Mirja.

    Organizational neuroethics: reflections on the contributions of neuroscience to management theories and business practices. ed. / Joé T. Martineau; Eric Racine. Cham : Springer, 2020. p. 67-86 (Advances in Neuroethics).

    Research output: Contribution to book/anthology/report/proceedingBook chapterResearchpeer-review

  4. Accepted/In press

    The role of subjective knowledge and perceived trustworthiness in fair trade consumption for fashion and food products. / Eberhardt, Tim; Hubert, Marco; Lischka, Helena ; Hubert, Mirja; Lin, Zhibin.

    In: Journal of Consumer Marketing, 2020.

    Research output: Contribution to journal/Conference contribution in journal/Contribution to newspaperJournal articleResearchpeer-review

  5. 2019
  6. Published

    Die Bedeutung der Impulsivität auf die Vertrauensbildung in Online-Settings : Erste Ergebnisse der Consumer Neuroscience. / Hubert, Marco; Linzmajer, Marc; Riedl, René; Hubert, Mirja; Kenning, Peter.

    Der vertrauende Verbraucher: Zwischen Regulation und Information. ed. / Christian Bala; Wolfgang Schuldzinski. Düsseldorf : Verbraucherzentrale NRW, 2019. p. 103-114 (Beiträge zur Verbraucherforschung, Vol. 9).

    Research output: Contribution to book/anthology/report/proceedingBook chapterResearch

  7. 2018
  8. Published

    Trust me if you can – neurophysiological insights on the influence of consumer impulsiveness on trustworthiness evaluations in online settings. / Hubert, Marco; Linzmajer, Marc; Hubert, Mirja; Riedl, René; Kenning, Peter.

    In: European Journal of Marketing, Vol. 52, No. 1/2, 2018, p. 118-146.

    Research output: Contribution to journal/Conference contribution in journal/Contribution to newspaperJournal articleResearchpeer-review

  9. 2017
  10. Published

    Using Psycho-Physiological Interaction Analysis with fMRI-Data in IS Research : A Guideline. / Hubert, Marco; Linzmajer, Marc; Riedl, René ; Hubert, Mirja; Kenning, Peter; Weber, Bernd.

    In: Communications of the Association for Information Systems, Vol. 40, No. 1, 9, 2017, p. 181-217.

    Research output: Contribution to journal/Conference contribution in journal/Contribution to newspaperJournal articleResearchpeer-review

  11. 2016
  12. Published

    Using Consumer Neuroscience to build a better Understanding of PriceKnowledge. / Linzmajer, Marc; Hubert, Marco; Kenning, Peter; Hubert, Mirja.

    2016. Abstract from European Marketing Academy, Oslo, Norway.

    Research output: Contribution to conferenceConference abstract for conferenceResearchpeer-review

  13. Published

    We Are What We Know: Using Consumer Neuroscience to Build a Better Understanding of Price Knowledge. / Hubert, Marco; Linzmajer, Marc; Kenning, Peter; Hubert, Mirja.

    Advances in Consumer Research (ACR). Vol. 44 2016. p. 59-64.

    Research output: Contribution to book/anthology/report/proceedingArticle in proceedingsResearchpeer-review

  14. 2014
  15. Published

    Compulsive Buying - an Increasing Problem? Investigating and Comparing Trends in Germany and Denmark, 2010-2012. / Hubert, Mirja; Hubert, Marco; Gwodz, Wencke; Raab, Gerhard; Reisch, Lucia .

    In: Journal of Consumer Protection and Food Safety, Vol. 9, No. 3, 2014, p. 280.

    Research output: Contribution to journal/Conference contribution in journal/Contribution to newspaperJournal articleResearchpeer-review

  16. Published

    How Consumer Impulsiveness Moderates Online Trustworthiness Evaluations: Neurophysiological Insights. / Hubert, Marco; Hubert, Mirja; Riedl, René ; Kenning, Peter.

    Proceeding of International Conference on Information Systems (ICIS). 2014.

    Research output: Contribution to book/anthology/report/proceedingArticle in proceedingsResearchpeer-review

  17. Published

    The Effect of Glucose Consumption on Consumers' Price Fairness Perception. / Linzmajer, Marc; Hubert, Mirja; Eberhardt, Tim; Fojicik, Thomas; Kenning, Peter.

    Schmalenbach Business Review. Vol. 1999 (2) 2014. p. 22-24.

    Research output: Contribution to book/anthology/report/proceedingArticle in proceedingsResearchpeer-review

  18. 2013
  19. Published

    Neural Correlates of Impulsive Buying Tendencies during Perception of Product Packaging. / Hubert, Marco; Hubert, Mirja; Florack, Arnd; Linzmajer, Marc; Kenning, Peter.

    In: Psychology & Marketing, Vol. 30, No. 10, 2013, p. 851.

    Research output: Contribution to journal/Conference contribution in journal/Contribution to newspaperJournal articleResearchpeer-review

  20. Published

    Neural Evidence of Uncertainty and Risk Processing Networks in Information System Research: A Multilevel-Mediation Approach. / Hubert, Marco; Linzmajer, Marc; Hubert, Mirja.

    2013. Abstract from Gmunden Retreat on NeuroIS, Gmunden, Austria.

    Research output: Contribution to conferenceConference abstract for conferenceResearchpeer-review

  21. 2012
  22. Published

    Consumer Neuroscience. / Kenning, Peter; Hubert, Mirja; Linzmajer, Marc.

    Handbook of developments in consumer behaviour. ed. / Victoria Wells; Gordon Foxall. Cheltenham : Edward Elgar Publishing, 2012. p. 419-460.

    Research output: Contribution to book/anthology/report/proceedingBook chapterResearch

  23. Published

    Introducing Connectivity Analysis to NeuroIS Research. / Hubert, Marco; Linzmajer, Marc; Riedl, René; Kenning, Peter; Hubert, Mirja.

    Proceedings of the International Conference on Information Systems (ICIS). 2012.

    Research output: Contribution to book/anthology/report/proceedingArticle in proceedingsResearchpeer-review

  24. Published

    The Nature of Price-Thresholds: An fMRI Study on Price Processing in the Brain. / Eberhardt, Tim; Linzmajer, Marc; Hubert, Mirja; Hubert, Marco; Kenning, Peter.

    2012. Abstract from European Marketing Academy Annual Conference (EMAC), .

    Research output: Contribution to conferenceConference abstract for conferenceResearchpeer-review

  25. 2011
  26. Published

    Compulsive Buying – Also a Male Problem? / Hubert, Mirja; Hubert, Marco; Büttner, Oliver; Florack, Arnd; Kenning, Peter.

    Advances in Consumer Research (ACR). ed. / D.W. Dahl; G.V. Johar; S.M. van Osselaer. Vol. 38 2011.

    Research output: Contribution to book/anthology/report/proceedingArticle in proceedingsResearchpeer-review

  27. Published

    Does Consumer Impulsiveness Affect Trustworthiness Evaluations in Online Environments? Evidence from a Brain Imaging Study. / Hubert, Marco; Riedl, René; Hubert, Mirja; Kenning, Peter.

    Proceedings of the 2011 44th Hawaii International Conference on System Sciences. 2011.

    Research output: Contribution to book/anthology/report/proceedingArticle in proceedingsResearchpeer-review

  28. Published

    Does the Retail Brand Bias Consumer Decision-Making? – An fMRI Study on Retail Brand Frames and the Evaluation of Product Packaging. / Hubert, Mirja; Hubert, Marco; Kenning, Peter.

    Advances in Consumer Research (ACR). ed. / D.W. Dahl; G.V. Johar; S.M. van Osselaer. Vol. 38 2011.

    Research output: Contribution to book/anthology/report/proceedingArticle in proceedingsResearchpeer-review

  29. Published

    How Different Price Limits are Processed in the Brain: Implications from Consumer Neuroscience. / Linzmajer, Marc; Hubert, Mirja; Hubert, Marco; Eberhardt, Tim; Kenning, Peter.

    2011. Abstract from Annual Meeting of the Society for Neuroeconomics, Evanston, United States.

    Research output: Contribution to conferenceConference abstract for conferenceResearchpeer-review

  30. Published

    The Effect of Retail Brands on Evaluations of Product Packaging. / Hubert, Marco; Hubert, Mirja; Eberhardt, Tim; Kenning, Peter.

    2011. Abstract from 40th Conference EMAC, European Marketing Academy, Ljubljana, Slovenia.

    Research output: Contribution to conferenceConference abstract for conferenceResearchpeer-review

  31. Published

    The Perception of Lower and Higher Price-Thresholds: Implications from Consumer Neuroscience. / Linzmajer, Marc; Hubert, Mirja; Hubert, Marco; Kenning, Peter.

    Association for Consumer Research (ACR). Duluth, Minn, 2011. p. 792-793.

    Research output: Contribution to book/anthology/report/proceedingArticle in proceedingsResearchpeer-review

  32. 2010
  33. Published

    Compulsive Buying Behavior in Men: Insights into Automatic Processes and Neural Correlates. / Hubert, Mirja; Hubert, Marco; Büttner, Oliver; Florack, Arnd; Kenning, Peter.

    2010. Abstract from 39th EMAC Conference: The Six Senses - The Essentials of Marketing, Copenhagen, Denmark.

    Research output: Contribution to conferenceConference abstract for conferenceResearchpeer-review

  34. Published

    Does neuroeconomics give new impetus to economic research? / Hubert, Mirja.

    In: Journal of Economic Psychology, Vol. 31, No. 5, 2010, p. 812-817.

    Research output: Contribution to journal/Conference contribution in journal/Contribution to newspaperJournal articleResearchpeer-review

  35. Published

    Net Emotional Response Strength and fMRI: Preliminary Results. / Hubert, Marco; Hubert, Mirja; Hansen, Flemming; Kenning, Peter.

    2010. Abstract from NeuroPsychoEconomics Conference, Copenhagen, Denmark.

    Research output: Contribution to conferenceConference abstract for conferenceResearchpeer-review

  36. Published

    Neurobiologische Grundlagen von Konsumverhalten. / Kenning, Peter; Hubert, Mirja.

    Neuroökonomie: Grundlagen - Methoden - Anwendungen. A. Scherer, 2010. p. 195-218.

    Research output: Contribution to book/anthology/report/proceedingBook chapterResearch

  37. Published

    The Sweet Side of Sugar - The Influence of Raised Insulin Levels on Price Fairness andWillingness to Pay. / Eberhardt, Tim; Fojicik, Thomas; Linzmajer, Marc; Hubert, Mirja; Kenning, Peter.

    Advances in Consumer Research (ACR). Vol. 37 2010. p. 788-790.

    Research output: Contribution to book/anthology/report/proceedingArticle in proceedingsResearchpeer-review

  38. 2009
  39. Published

    Consumer Neuroscience - The Effect of Retail Brands on the Evaluation of Product Packaging. / Hubert, Marco; Hubert, Mirja; Sommer, Jens; Kenning, Peter.

    In: Marketing Review St. Gallen, Vol. 4, 2009, p. 28.

    Research output: Contribution to journal/Conference contribution in journal/Contribution to newspaperJournal articleResearchpeer-review

  40. Published

    I Love Shopping? Neural Antecedents of Compulsive Buying. / Hubert, Marco; Hubert, Mirja; Eberhardt, Tim; Kenning, Peter.

    2009. Abstract from Annual Meeting of the Society for Neuroeconomics, Chicago, United States.

    Research output: Contribution to conferenceConference abstract for conferenceResearchpeer-review

  41. Published

    Net Emotional Response Strength and fMRI: Preliminary Results. / Hubert, Marco; Hubert, Mirja; Hansen, Flemming; Bechara, Antoine; Kenning, Peter.

    2009. Abstract from Annual Meeting of the Society for Neuroeconomics, Chicago, United States.

    Research output: Contribution to conferenceConference abstract for conferenceResearchpeer-review

  42. Published

    Neuroökonomik - Die Emotionen des Homo Oeconomicus. / Hubert, Mirja; Kenning, Peter.

    Nicht wahr?! Sinneskanäle, Hirnwindungen und Grenzen der Wahrnehmung. ed. / R. Rosenzweig. Mentis Verlag, 2009.

    Research output: Contribution to book/anthology/report/proceedingBook chapterResearch

  43. Published

    Neuroökonomik als Impulsgeber für betriebswirtschaftliche Forschung? - Der Beitrag der Neuroökonomik zur betriebswirtschaftlichen Forschung. / Kenning, Peter; Hubert, Mirja.

    Methoden in der Betriebswirtschaftslehre. ed. / A. Scherer; I.M. Kaufmann; M. Patzer. Gabler, 2009. p. 117-126.

    Research output: Contribution to book/anthology/report/proceedingBook chapterResearch

  44. 2008
  45. Published

    A current overview of consumer neuroscience. / Hubert, Mirja; Kenning, Peter.

    In: Journal of consumer behavior, 2008, p. 272-292.

    Research output: Contribution to journal/Conference contribution in journal/Contribution to newspaperJournal articleResearchpeer-review

  46. Published

    Consumer Neuroscience und Neuromarketing - Ein Einordnungsversuch. / Stoll (Hubert), Marco; Hubert, Mirja; Kenning, Peter; Ahlert, Dieter.

    In: Marketing Review St. Gallen, 2008, p. 34.

    Research output: Contribution to journal/Conference contribution in journal/Contribution to newspaperJournal articleResearchpeer-review

  47. Published

    The Effect of Retail Brand Frames on the Evaluation of Product Packaging – First Insights fromConsumer Neuroscience. / Hubert, Marco; Hubert, Mirja; Eberhardt, Tim; Kenning, Peter.

    2008. Abstract from Annual Meeting of the Society for Neuroeconomics, Park City, United States.

    Research output: Contribution to conferenceConference abstract for conferenceResearchpeer-review