Marija Banovic
Associate professor
Fuglesangs Allé 4
building 2628, M206a
8210 Aarhus V
Denmark
Phone: +4587165215
Department of Management - MAPP - Research on Value Creation in the Food Sector
Fuglesangs Allé 4
8210 Aarhus V
Denmark
Profile
Marija Banovic is an Associate Professor at MAPP Centre - Research on Value Creation in the Food sector at the Department of Management, Aarhus School of Business and Social Sciences, Aarhus University. Marija earned her PhD in Agricultural Engineering - Consumer Behaviour & Food Marketing from Instituto Superior de Agronomia, University of Lisbon, Portugal and her Engineer's degree in Agricultural Economics from Faculty of Agriculture, University of Belgrade, Serbia. Marija’s main research focus is in the areas of food marketing and consumer behaviour, with emphasis on consumer perception and food quality.
- E-pub ahead of print
Towards an increased plant protein intake: Rheological properties, sensory perception and consumer acceptability of lactic acid fermented, oat-based gels
Research output: Contribution to journal/Conference contribution in journal/Contribution to newspaper › Journal article › Research › peer-review
- Published
“One Fish, Two Fish, Red Fish, Blue Fish”: How ethical beliefs influence consumer perceptions of “blue” aquaculture products?
Research output: Contribution to journal/Conference contribution in journal/Contribution to newspaper › Journal article › Research › peer-review
- Published
A cross-cultural perspective on impact of health and nutrition claims, country-of-origin and eco-label on consumer choice of new aquaculture products
Research output: Contribution to journal/Conference contribution in journal/Contribution to newspaper › Journal article › Research › peer-review
Diversify project
Project: Research
MedAID - Mediterranean Aquaculture Integrated Development
Project: Research
FUNPRO - Food bUsiness from Nordic Plant pROtein
Project: Research
Athletic abs or big bellies: Arousal mediates the impact of healthy versus unhealthy imagery on product attitudes
Activity: Talk or presentation types › Lecture and oral contribution
FoodTech Fair: The FoodTech Challenge and InnovateFood.dk
Activity: Participating in or organising an event types › Participation in or organisation of workshop, seminar or course
To shift or Not to Shift: A cross-cultural Study on Female Dispostion to Substitute Meat and Dairy Protein in the Diet with Plant Protein Enriched Foods.
Activity: Talk or presentation types › Lecture and oral contribution
Consumers as co-creators in engineering of protein enriched products
Press/Media: Press / Media
What is the next and best step for my career?
Press/Media: Press / Media
Employer branding film
Press/Media: Press / Media
ID: 83695064