Projects per year
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Dive into the research topics where Marco Hubert is active. These topic labels come from the works of this person. Together they form a unique fingerprint.
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Collaborations and top research areas from the last five years
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DIGYMATEX
Hubert, M. (PI), Carugati, A. (Collaborator) & Grønhøj, A. (Collaborator)
01/02/2020 → 31/01/2025
Project: Research
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Insights into changes and antecedents of consumers’ IoT adoption and use
Baglini, R. B. (PI), Hubert, M. (Collaborator), Kazemi, S. (Collaborator) & Blut, M. (Collaborator)
01/05/2020 → 31/12/2020
Project: Research
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Smart Home
Obel, B. (Project manager), Carugati, A. (Collaborator), Hubert, M. (Collaborator), Kallehave, P. (Project coordinator) & Kavin, L. D. (Collaborator)
01/01/2018 → 31/12/2020
Project: Research
Research output
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Cue-Reactivity to Brand Logos of Consumers with a Compulsive Buying Tendency— A Consumer Neuroscience Perspective
Hubert, M., Hubert, M. & Mariani, M., Mar 2024, In: Psychology & Marketing. 41, 3, p. 677-692 16 p.Research output: Contribution to journal/Conference contribution in journal/Contribution to newspaper › Journal article › Research › peer-review
Open Access -
Digital maturity – enabling a beneficial use of digital technologies by children and adolescents
Laaber, F., Koch, T., Florack, A. & Hubert, M., 2024, (Accepted/In press) Young People in Digital Environments”. Edward Elgar PublishingResearch output: Contribution to book/anthology/report/proceeding › Book chapter › Research › peer-review
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The Exploration of Users’ Perceived Value from Personalization and Virtual Conversational Agents To Enable a Smart Home Assemblage– A Mixed Method Approach
Hubert, M., Kazemi, S., Hubert, M., Carugati, A. & Mariani, M., 2024, (Accepted/In press) In: International Journal of Information Management.Research output: Contribution to journal/Conference contribution in journal/Contribution to newspaper › Journal article › Research › peer-review
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Young People’s Digital Maturity Relates to Different Forms of Well-Being Through Basic Psychological Need Satisfaction and Frustration
Laaber, F., Koch, T., Hubert, M. & Florack, A., Mar 2024, In: Computers in Human Behavior. 152, 108077.Research output: Contribution to journal/Conference contribution in journal/Contribution to newspaper › Journal article › Research › peer-review
Open Access -
Digital Maturity: Development and Validation of the Digital Maturity Inventory (DIMI)
Laaber, F., Florack, A., Koch, T. & Hubert, M., Jun 2023, In: Computers in Human Behavior. 143, 12 p., 107709.Research output: Contribution to journal/Conference contribution in journal/Contribution to newspaper › Journal article › Research › peer-review
Open AccessFile24 Downloads (Pure)
Activities
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Digital transformation in business and consumer insights
Marco Hubert (Lecturer)
26 Mar 2019Activity: Talk or presentation types › Lecture and oral contribution
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Digital transformation in business and consumer insights
Marco Hubert (Lecturer)
20 Mar 2019Activity: Talk or presentation types › Lecture and oral contribution
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Disruption and Consumer Insights
Marco Hubert (Lecturer)
19 Nov 2018Activity: Talk or presentation types › Lecture and oral contribution
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Digital Marketing and Customer Insights
Marco Hubert (Lecturer)
26 Oct 2018Activity: Talk or presentation types › Lecture and oral contribution
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Consumer Neuroscience
Marco Hubert (Lecturer)
14 Dec 2017Activity: Talk or presentation types › Lecture and oral contribution