Department of Management

Iris Rittenhofer

The 'G-Words': Critical Understandings of Globalizations in Context

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The 'G-Words' : Critical Understandings of Globalizations in Context. / Rittenhofer, Iris; Nielsen, Martin.

In: Hermes, Vol. 43, 2009, p. 7-11.

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@article{0ae45c90b24111de97f7000ea68e967b,
title = "The 'G-Words': Critical Understandings of Globalizations in Context",
keywords = "Globalisering, Marked, markedskommunikation, kultur, Globalization, Market, market communication, culture",
author = "Iris Rittenhofer and Martin Nielsen",
year = "2009",
language = "English",
volume = "43",
pages = "7--11",
journal = "Hermes",
issn = "0904-1699",
publisher = "Aarhus Universitet. Handelshoejskolen Institut for Sprog og Erhvervskommunikation",

}

RIS

TY - JOUR

T1 - The 'G-Words'

T2 - Critical Understandings of Globalizations in Context

AU - Rittenhofer, Iris

AU - Nielsen, Martin

PY - 2009

Y1 - 2009

KW - Globalisering

KW - Marked

KW - markedskommunikation

KW - kultur

KW - Globalization

KW - Market

KW - market communication

KW - culture

M3 - Editorial

VL - 43

SP - 7

EP - 11

JO - Hermes

JF - Hermes

SN - 0904-1699

ER -