Research output: Contribution to book/anthology/report/proceeding › Article in proceedings › Research › peer-review
Final published version, 147 KB, PDF document
| Original language | English |
|---|---|
| Title of host publication | Proceedings of the 14th International Conference on Corporate and Marketing Communications: Developments and Challenges |
| Number of pages | 6 |
| Publication year | 2009 |
| Pages | 78-83 |
| ISBN (print) | 978-9963-634-59-0 |
| Publication status | Published - 2009 |
| Event | Branding SMEs on CSR: An Exemplary Analysis of Counterproductive Argumentation - Nicosia, Cyprus Duration: 23 Apr 2009 → 24 Apr 2009 Conference number: 14 |
| Conference | Branding SMEs on CSR: An Exemplary Analysis of Counterproductive Argumentation |
|---|---|
| Nummer | 14 |
| Land | Cyprus |
| By | Nicosia |
| Periode | 23/04/2009 → 24/04/2009 |
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ID: 32370364