Department of Economics and Business Economics

Ana Alina Tudoran

Associate professor

Ana Alina Tudoran
See relations at Aarhus University


Member of Section: Econometrics and Business Analytics
Research Secretary: Solveig Nygaard Sørensen
Member of MAPP – Centre for research on customer relations in the food sector
PhD in Economics and Consumer Behaviour, 25th June 2009
MAS in Marketing and Market Research, 13th July 2006
MSc in Economic Policies, 15th July 2004
BSc in Economics (Finance and Insurance), 15th July 2002

Research areas
Consumer Psychology: Satisfaction, Protection, Behaviour change, Buying behavior, Trust, Loyalty
Domains: Health and Food Consumption, New Digital Technologies and Data Privacy
Applied Research Methods: Attitudinal, Experimental and Observational

Teaching courses

Machine Learning I and II (MSc Business Intelligence) - currently
Customer Analytics (MSc Business Intelligence) - currently
Data Mining for Business Decisions (MSc Business Intelligence)
Bayesian Networks/ Probabilistic Graphical Models for Marketing Informatics (MSc Business Intelligence)
Structural Equation Modeling (MSc Business Intelligence)
Quantitative Research Methods (MSc in Business Intelligence/Consumer Affairs/Innovation Management/Marketing)
Business Statistics (BSc in Economics)
Philopsohy of Science - Quantitative methods (BSc in Economics)


Academic experience

2015 - : Associate professor, Department of Economics and Business Economics, Aarhus University, Denmark 
2013 - 2015: Associate professor, Department of Business Administration, Aarhus University, Denmark
2011 - 2013 : Assistant professor, Department of Business Administration, Aarhus University, Denmark
2010 - 2011: Assistant professor, Department of Marketing and Statistics, Aarhus University, Denmark
2009 - 2010: Postdoc, Department of Applied Economics II, University of A Coruña, Spain
2006 - 2009: PhD fellow, Department of Economic Analysis and Business Administration, University of A Coruña, Spain
2004 - 2006: Research assistant, Department of Economic Analysis and Business Administration, University of A Coruña, Spain

Visiting academic

2009, 2018: Tromsø University Business School (TUBS), Norway
2007: MAPP, Aarhus School of Business, University of Aarhus, Denmark
2006: Universidad Internacional Menéndez Pelayo (UIMP), Spain 
2006: International Center for Advanced Mediterranean Agronomic Studies (CIHEAM), Spain
2005: Universidad Internacional Menéndez Pelayo (UIMP), Spain


Achievements and Commissions of Trust

- 1 PhD Thesis Supervisor for Lina F. Jacobsen
- +49 MSc.Theses Supervisor in Business Intelligence in collaboration with Arla Foods, Vestas, Siemens, Grunfos, Energi Danmark, JyskeBank and many others
- Emerald Literati Network Outstanding Reviewer Award for Asia Pacific Journal of Marketing and Logistics, 2016
- Medal Award for Research Excellence, 2010, University of Coruña, Spain
- Reviewer for Internet Research (BFI level 2), Food Quality and Preference (BFI level 2), European Journal of Marketing (BFI level 2), Appetite (BFI level 1), Journal of Consumer Behavior (BFI level 1), Sustainability (BFI level 1), and others.

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