Management theory (Inter-organizational relations, Intermediaries, Stakeholder management), Corporate communication (Organizational communication, Public relations, Strategic communication), Crisis communication (Crisis Management, Risk communication, Risk management), Organisation theory (extra communication, Meta-organizations), Organizational development (Institutional complexity, Institutionalization of strategic communication in private and public organizations)
Management theory (Management), Organisation theory (Organization theory), Organizational development (Organization design), Strategy (Strategy), University pedagogics (University conditions)
Management theory, Culture and organisation, Ecology, Globalisation (Globalization and cross-cultural management, Globalization and market communication, What is globalization - and what is not), Intercultural communication (Intercultural communication), Interviews, Media industry