Business Day, South Africa: Wide strategic view narrow chances of corporate mischief

Press/Media: Press / Media


Article referencing to study originally published in Technological Forecasting and Social Change



TitleWide strategic view will narrow chances of corporate mischief
Degree of recognitionInternational
Media name/outletBusiness Day
Media typePrint
Duration/Length/Size2 pages
CountrySouth Africa
DescriptionRecent research has shown that businesses with corporate foresight practices in place perform better over the long term. Prof René Rohrbeck of the School of Business and Social Sciences at Aarhus University, Denmark, and Menes Kum of the University of Münster, Germany, published an academic article in December stating that the right level of future preparedness boosts a firm’s ability to attain superior long-term performance.

The research revealed that vigilant firms – those where strategic foresight practices match their need for strategic foresight and have the right level of future preparedness – have a 33% higher profitability and a 200% higher market capitalisation growth (for those listed on the stock exchange) when compared with the sample average.
Producer/AuthorMichiel Jonker
PersonsRené Rohrbeck
See relations at Aarhus University

ID: 121875836