Towards a more elaborate understanding of the fashion photoshoot - an aesthetic production with the element of age

Activity: Talk or presentation typesLecture and oral contribution


As a step towards mapping the different elements constructing the visual marketing material and discussing the possible significance of age on the set, this work in progress shares the framework and the design of research with the purpose of engendering reflection of how we can investigate the aesthetic production of visual material in the fashion industry and discuss the significance of our findings.
Period3 Jul 2023
Event titleFACTUM23: Fashion communication: between tradition and future digital developments
Event typeConference
LocationPisa, ItalyShow on map
Degree of RecognitionInternational


  • aesthetic production
  • fashion photoshoot
  • fashion marketing
  • mature models
  • visual communication