If Social Media is the Answer, What is the Question?

Activity: Talk or presentation typesLecture and oral contribution

See relations at Aarhus University

Constance Elizabeth Kampf - Lecturer

This presentation looks at key social concepts in terms of relationships underlying social media and how firms can benefit from building their web 2.0 strategy from a relationship rather than media-centered perspective.

KLEAN consulting Gå-Hjem meeting from 14-16. I was the first of three speakers.
13 Mar 2013

External organisation

NameUnknown external organisation

    Keywords

  • Social Media, Corporate Communication, Strategy

ID: 53377271