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Colloque international Sens et Senteurs

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Documents

Patrick Leroyer - Speaker

Parizot Anne - Speaker

Speaker: Narrer la minéralité: stratégies du branding des vins de terroir
5 Oct 2018

Conference

Conference Colloque international Sens et Senteurs
LocationUniversité de Lille
CountryFrance
CityLille
Period05/10/201806/10/2018
Internet address

    Keywords

  • minerality, wine discourse, wine branding, lexicographisation, story telling strategies, semantics

ID: 135090447