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".... the same managerial imaginativeness and audacity that made them great": Disclosing marketing's myopic reading of "Marketing Myopia"
Activity: Talk or presentation types › Lecture and oral contribution
See relations at Aarhus University
Per Blenker - Invited speaker
- School of Economics and Management
9 Jan 2008 → 11 Jan 2008
Event (Conference)
| Title | Annual Symposium of the AM SIG in Entrepreneurial and Small Business Marketing |
|---|---|
| Date | 09/01/2008 → 11/01/2008 |
| Country/Territory | United Kingdom |
ID: 10700921