Tourism and Cultural Mediation: Case study: Denmark

Publikation: Bog/antologi/afhandling/rapportBogUndervisning

Standard

Tourism and Cultural Mediation : Case study: Denmark. / Hejlsvig, Susanne Søes.

Saarbrücken : Lambert Academic Publishing, 2010. 101 s.

Publikation: Bog/antologi/afhandling/rapportBogUndervisning

Harvard

Hejlsvig, SS 2010, Tourism and Cultural Mediation: Case study: Denmark. bind 1, Lambert Academic Publishing, Saarbrücken.

APA

CBE

Hejlsvig SS 2010. Tourism and Cultural Mediation: Case study: Denmark. Saarbrücken: Lambert Academic Publishing. 101 s.

MLA

Hejlsvig, Susanne Søes Tourism and Cultural Mediation: Case study: Denmark Saarbrücken: Lambert Academic Publishing. 2010.

Vancouver

Hejlsvig SS. Tourism and Cultural Mediation: Case study: Denmark. Saarbrücken: Lambert Academic Publishing, 2010. 101 s.

Author

Hejlsvig, Susanne Søes. / Tourism and Cultural Mediation : Case study: Denmark. Saarbrücken : Lambert Academic Publishing, 2010. 101 s.

Bibtex

@book{32c857f0f70211df8ec7000ea68e967b,
title = "Tourism and Cultural Mediation: Case study: Denmark",
abstract = "There has been a historical shift in ways and methods of travelling from the individuel traveller to what may be called the mass tourist. The introduction of mass toursim and the different motivations that drive tourists today are important indicators for cultural mediators to consider in their production of tourism communication. This book, therefore, deals with aspects of tourism and different types of mediators involved in tourism processes. Mediators employ aspects of culture, authenticity and branding as a means to portray and explain the destinations. This book examines if three specific mediators recentre culture into the toursim prodcts, they portray. These separate communicators are analyzed rhetorically, and Halliday's notion of register is used to establish which language functions the mediators have applied in their tourism communications. Derived from that, the book provides an indicator of the communicational means applied in the tourism industry. The book should in particular be valuable to professionals in Communications and Marketing fields.",
author = "Hejlsvig, {Susanne S{\o}es}",
year = "2010",
language = "English",
isbn = "9783843364324",
volume = "1",
publisher = "Lambert Academic Publishing",
address = "Germany",

}

RIS

TY - BOOK

T1 - Tourism and Cultural Mediation

T2 - Case study: Denmark

AU - Hejlsvig, Susanne Søes

PY - 2010

Y1 - 2010

N2 - There has been a historical shift in ways and methods of travelling from the individuel traveller to what may be called the mass tourist. The introduction of mass toursim and the different motivations that drive tourists today are important indicators for cultural mediators to consider in their production of tourism communication. This book, therefore, deals with aspects of tourism and different types of mediators involved in tourism processes. Mediators employ aspects of culture, authenticity and branding as a means to portray and explain the destinations. This book examines if three specific mediators recentre culture into the toursim prodcts, they portray. These separate communicators are analyzed rhetorically, and Halliday's notion of register is used to establish which language functions the mediators have applied in their tourism communications. Derived from that, the book provides an indicator of the communicational means applied in the tourism industry. The book should in particular be valuable to professionals in Communications and Marketing fields.

AB - There has been a historical shift in ways and methods of travelling from the individuel traveller to what may be called the mass tourist. The introduction of mass toursim and the different motivations that drive tourists today are important indicators for cultural mediators to consider in their production of tourism communication. This book, therefore, deals with aspects of tourism and different types of mediators involved in tourism processes. Mediators employ aspects of culture, authenticity and branding as a means to portray and explain the destinations. This book examines if three specific mediators recentre culture into the toursim prodcts, they portray. These separate communicators are analyzed rhetorically, and Halliday's notion of register is used to establish which language functions the mediators have applied in their tourism communications. Derived from that, the book provides an indicator of the communicational means applied in the tourism industry. The book should in particular be valuable to professionals in Communications and Marketing fields.

M3 - Book

SN - 9783843364324

VL - 1

BT - Tourism and Cultural Mediation

PB - Lambert Academic Publishing

CY - Saarbrücken

ER -

30885 / i28