Aarhus University Seal / Aarhus Universitets segl

Internationalization through business model innovation: In search of relevant design dimensions and elements

Publikation: Bidrag til tidsskrift/Konferencebidrag i tidsskrift /Bidrag til avisTidsskriftartikelForskningpeer review

Internationalization through business model innovation involves the creation, or reinvention, of the business itself. This paper aims to integrate basic insight from the literature on business model innovation, internationalization of the firm, international entrepreneurship and global marketing into a conceptual model. Our model illustrates that internationalization through business model innovation includes design dimensions, which are domestic or globalized in upstream production as well as in downstream markets. The outcome of this paper is four international business model types each with a specific resource allocation for dealing with differences across geographical locations and entry mode elements. We address the interrelation of these dimensions and elements in firms’ international activities.
OriginalsprogEngelsk
TidsskriftJournal of International Entrepreneurship
Vol/bind12
Nummer2
Sider (fra-til)146-161
ISSN1570-7385
DOI
StatusUdgivet - 29 jul. 2014

Se relationer på Aarhus Universitet Citationsformater

ID: 76175272