Geographical Context of European Consumers’ Choices of Alternative Protein Food: A Systematic Review

Hanna Zaleskiewicz, Ewa Kulis, Maria Siwa, Zofia Szczuka, Anna Banik, Francesca Grossi, Polymeros Chrysochou, Bjørn Tore Nystrand, Toula Perrea, Antonella Samoggia, Arlind Xhelili, Athanasios Krystallis, Aleksandra Luszczynska*

*Corresponding author af dette arbejde

Publikation: Bidrag til tidsskrift/Konferencebidrag i tidsskrift /Bidrag til avisTidsskriftartikelForskningpeer review

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This review synthesizes empirical evidence for the associations between alternative protein food (APF) choices and geographical context factors, including differences and similarities between European countries, rural versus urban environments, and the “local” attribute of APF. The preregistered systematic review (PROSPERO repository, no. CRD42023388700) was conducted in 13 databases with a 29 original studies being included. Risk of bias was evaluated with Joanna Briggs Institute quality evaluation tools.
The findings indicate that across European countries, the levels of intention to eat, try, and buy APF are low-to-moderate. Consumers’ choices of APF in Scandinavian countries differ from those in Southern and Central-Eastern European macro-regions. For example, Denmark emerges as an example of a Scandinavian country “in transformation,” with an increasing awareness of importance of sustainability issues, and higher intake of insect-based APF. Poland emerges as an example of a Central-Eastern European country “in stagnation”, with low levels of knowledge and low readiness to shift dietary patterns toward APF intake. Our findings do not support rural–urban differences but suggest that consumers in major cities in a macro-region (e.g., country capitals, exposed to international food trends) are more inclined to choose APF. Finally, perceiving an APF product as local may increase the likelihood of APF choice by European consumers. Our review provides insights into geographical differences, suggesting the use of different messages to promote APF intake across Europe.
TidsskriftFood Quality and Preference
StatusUdgivet - 2024


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