Faster Horses Won’t Work: Bridging Strategic Foresight and Design-Based Innovation

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Faster Horses Won’t Work: Bridging Strategic Foresight and Design-Based Innovation. / Gordon, Adam Vigdor; Rohrbeck, René; Schwarz, Jan Oliver.

2019. Paper præsenteret ved ISPIM Connnects Ottawa, Ottawa, Canada.

Publikation: KonferencebidragPaperForskning

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@conference{73f4fee0f498419c8d29de512b3f046b,
title = "Faster Horses Won’t Work: Bridging Strategic Foresight and Design-Based Innovation",
abstract = "Design thinking has grown into a considerable field of management theory and practical application, helping organizations renew products, services, or even business models and strategy by way of the processes which designers have traditionally used to create and innovate. Design thinking orients itself towards the future in the sense that all design is for products, services or events that will exist in the future, and be used by people in the future. This has resulted in an “overlap” between design thinking and the domain and concerns of strategic foresight, and a small literature has grown up around how design thinking may be used to enhance future studies. This paper is informed by that literature, but particularly considers the relationship from the other point of view: how methods from the strategic foresight field may sharpen design thinkers’ perception of the users of tomorrow they are designing-thinking for, and help design thinkers create a point of view ahead of time as to how changing contextual circumstances may reshape end-users’ needs and preferences. The study rests on research into activities of 300 design thinking practitioners, investigating where and how they use future thinking currently, and suggesting how this need may be fulfilled in a richer and more theoretically grounded way.",
keywords = "Design thinking, Strategic foresight, Innovation",
author = "Gordon, {Adam Vigdor} and Ren{\'e} Rohrbeck and Schwarz, {Jan Oliver}",
year = "2019",
month = "4",
day = "8",
language = "English",
note = "ISPIM Connnects Ottawa ; Conference date: 08-04-2019 Through 10-04-2019",
url = "https://www.ispim-connects-ottawa.com",

}

RIS

TY - CONF

T1 - Faster Horses Won’t Work: Bridging Strategic Foresight and Design-Based Innovation

AU - Gordon, Adam Vigdor

AU - Rohrbeck, René

AU - Schwarz, Jan Oliver

PY - 2019/4/8

Y1 - 2019/4/8

N2 - Design thinking has grown into a considerable field of management theory and practical application, helping organizations renew products, services, or even business models and strategy by way of the processes which designers have traditionally used to create and innovate. Design thinking orients itself towards the future in the sense that all design is for products, services or events that will exist in the future, and be used by people in the future. This has resulted in an “overlap” between design thinking and the domain and concerns of strategic foresight, and a small literature has grown up around how design thinking may be used to enhance future studies. This paper is informed by that literature, but particularly considers the relationship from the other point of view: how methods from the strategic foresight field may sharpen design thinkers’ perception of the users of tomorrow they are designing-thinking for, and help design thinkers create a point of view ahead of time as to how changing contextual circumstances may reshape end-users’ needs and preferences. The study rests on research into activities of 300 design thinking practitioners, investigating where and how they use future thinking currently, and suggesting how this need may be fulfilled in a richer and more theoretically grounded way.

AB - Design thinking has grown into a considerable field of management theory and practical application, helping organizations renew products, services, or even business models and strategy by way of the processes which designers have traditionally used to create and innovate. Design thinking orients itself towards the future in the sense that all design is for products, services or events that will exist in the future, and be used by people in the future. This has resulted in an “overlap” between design thinking and the domain and concerns of strategic foresight, and a small literature has grown up around how design thinking may be used to enhance future studies. This paper is informed by that literature, but particularly considers the relationship from the other point of view: how methods from the strategic foresight field may sharpen design thinkers’ perception of the users of tomorrow they are designing-thinking for, and help design thinkers create a point of view ahead of time as to how changing contextual circumstances may reshape end-users’ needs and preferences. The study rests on research into activities of 300 design thinking practitioners, investigating where and how they use future thinking currently, and suggesting how this need may be fulfilled in a richer and more theoretically grounded way.

KW - Design thinking

KW - Strategic foresight

KW - Innovation

UR - https://www.conferencesubmissions.com/ispim/Ottawa_Proceedings/index.html

M3 - Paper

ER -