Development of a motivation–trust–vulnerability (MTV) framework for cross-border online shopping: A cross-national application to Chinese and German consumers

Gerhard Wagner, Anne Fota, Hanna Schramm-Klein, Sascha Steinmann

Publikation: Bidrag til bog/antologi/rapport/proceedingKonferencebidrag i proceedingsForskningpeer review

OriginalsprogEngelsk
TitelProceedings of the Annual Conference of the Academy of International Business
UdgivelsesstedMiami, FL
Publikationsdato2020
StatusUdgivet - 2020
BegivenhedAnnual Conference of the Academy of International Business - Online
Varighed: 1 jul. 20209 jul. 2020

Konference

KonferenceAnnual Conference of the Academy of International Business
ByOnline
Periode01/07/202009/07/2020

Citationsformater