A Cross‐Country Analysis of Consumers’ perceived Benefits and Risks of Cross‐Border Online Purchasing

Gerhard Wagner, Anne Fota, Sascha Steinmann, Hanna Schramm-Klein, Tobias Röding

Publikation: Bidrag til bog/antologi/rapport/proceeding › Konferencebidrag i proceedings › Forskning › peer review

Originalsprog	Engelsk
Titel	Proceedings of the 2018 Academy of Marketing Conference
Vol/bind	51
Udgivelsessted	Stirling
Publikationsdato	2018
Status	Udgivet - 2018

Citationsformater

@inproceedings{6c72b265b76842ebbd02e71e4fd3771f,

title = "A Cross‐Country Analysis of Consumers{\textquoteright} perceived Benefits and Risks of Cross‐Border Online Purchasing",

author = "Gerhard Wagner and Anne Fota and Sascha Steinmann and Hanna Schramm-Klein and Tobias R{\"o}ding",

year = "2018",

language = "English",

volume = "51",

booktitle = "Proceedings of the 2018 Academy of Marketing Conference",

}