Aarhus Universitets segl

Role of heath-related claims and symbols in consumer behaviour

Projekter: ProjektForskning

Se relationer på Aarhus Universitet

Beskrivelse

The major objective of this project is to develop recommendations on how health claims and symbols can be used to strengthen informed choice, healthy eating and industrial competitiveness, based on insights on how health claims and symbols result in understanding, purchasing and consumption.
AkronymCLYMBOL
StatusAfsluttet
Effektiv start/slut dato01/09/201231/08/2016

ID: 128984944