Institut for Virksomhedsledelse

Polymeros Chrysochou

Professor

Profile photoPolymeros Chrysochou
Lektor
Institut for Virksomhedsledelse - MAPP - Research on Value Creation in the Food Sector
Postaddresse:
Fuglesangs Allé 4
2622, C114
8210
Aarhus V
Danmark

E-mail: polyc@mgmt.au.dk
Mobil: +4527975243

Curriculum Vitae


Academic Experience

  • 2020 - Present: Professor, Department of Management, Aarhus University
  • 2014 - Present: Adjunct Senior Lecturer, Ehrenberg-Bass Institute for Marketing Science, School of Marketing, University of South Australia
  • 2013 - 2020: Associate Professor, Department of Management, Aarhus University
  • 2011 - 2014: Adjunct Lecturer, Ehrenberg-Bass Institute for Marketing Science, School of Marketing, University of South Australia
  • 2011 - 2012: Post Doctoral Researcher, Department of Business Administration, Aarhus University
  • 2010 - 2011: Lecturer, Ehrenberg-Bass Institute for Marketing Science, School of Marketing, University of South Australia
  • 2007 - 2010: Phd Researcher, Department of Business Administration, Aarhus University
  • 2003 - 2006: Research Assistant, department of Agribusiness Management, Agricultural University of Athens

 

Research interests

In my research, I am interested in exploring phenomena that have practical implications in marketing practice and/or have a societal impact. My research is in the area of marketing and branding, with emphasis on food marketing, sustainability, and packaging design.

 

Courses Offered

a) Marketing Channels and Brand Relationships (MSc)

b) Brand Management and Market Analysis (MSc)

c) Experimental Design (PhD; optional)

Publikationer

The Importance of Relationship Characteristics in the Export Performance of Food Firms

Karipidis, P., Chrysochou, P. & Karypidou, I., 13 mar. 2020, I: British Food Journal. 122, 4, s. 1305-1320 16 s.

Mitigating the Effect of Uncertainty in Consumer Adoption of Medical Artificial Intelligence

Frank, D-A., Chrysochou, P., Mitkidis, P. & Ariely, D., 2020.

Optimistic vs. pessimistic endings in climate change appeals

Morris, B. S., Chrysochou, P., Karg, S. T. & Mitkidis, P., 2020, I: Humanities & Social Sciences Communications. 7, 8 s., 82.

The Influence of Gender Bias on Task-Specific Smart Appliances

Palmer, S. W., Chrysochou, P., Mitkidis, P. & Frank, D-A., 2020.

“Be Careful What You Say”: The role of psychological reactance on the impact of pro-environmental normative appeals

Kavvouris, C., Chrysochou, P. & Thøgersen, J., 2020, I: Journal of Business Research. 113, s. 257-265 9 s.

Consumer Trust in Artificial Intelligence Services

Frank, D-A., Mitkidis, P., Chrysochou, P. & Ariely, D., dec. 2019, s. 232-235. 4 s.

Consumer Trust in Artificial Intelligence Services

Frank, D-A., Chrysochou, P., Mitkidis, P. & Ariely, D., nov. 2019.

Human decision-making biases in the moral dilemmas of autonomous vehicles

Frank, D-A., Chrysochou, P., Mitkidis, P. & Ariely, D., sep. 2019, I: Scientific Reports. 9, 1, 19 s., 13080.

Stories vs. facts: triggering emotion and action-taking on climate change

Morris, B. S., Chrysochou, P., Christensen, J. D., Orquin, J. L., Barraza, J., Zak, P. J. & Mitkidis, P., maj 2019, I: Climatic Change. 154, 1-2, s. 19-36 18 s.

Brand Loyalty Evolution and the Impact of Category Characteristics

Casteran, G., Chrysochou, P. & Meyer-Waarden, L., mar. 2019, I: Marketing Letters. 30, 1, s. 57-73 17 s.

A Content Analysis of Organic Product Package Designs

Chrysochou, P. & Festila, A., 2019, I: Journal of Consumer Marketing. 36, 4, s. 441-448 8 s.

Consumer’s Trust in Artificial Intelligence Services

Frank, D-A., Ariely, D., Chrysochou, P. & Mitkidis, P., 2019.

Negativity Bias in Consumer's Adoption of Innovations and the Role of Trust in Technology

Frank, D-A., Chrysochou, P. & Mitkidis, P., 2019.

The Effect of Negativity Bias on Trust in the Adoption of Innovations: A Longitudinal Study

Frank, D-A., Chrysochou, P. & Mitkidis, P., 2019.

Hand to mouth eating practices: An exploratory study in the US and India

Chrysochou, P. & Askegaard, S., 29 jun. 2018.