-
Uddannelse
Find uddannelse
Studievejledning
Kvalitet
- Forskning
-
Samarbejde
Virksomheder
Kommuner og regioner
Gymnasier
Myndigheder
-
Om AU
Organisation
Kontakt
Om AU
- Organisation
- Ledelse
- Strategi
- AU i tal
- AU's historie
- Internationalt samarbejde
- Bæredygtighed
- Campus 2.0
- Diversitet og ligestilling
- Ledige stillinger
- Presse
- Kontakt
Anne Odile Peschel
PhD, Seniorforsker, Adjunkt
Institut for Virksomhedsledelse
Fuglesangs Allé 4
bygning 2623, D210
8210 Aarhus V
Danmark
Fastnet: +4587165406
Institut for Virksomhedsledelse - MAPP - Research on Value Creation in the Food Sector
Fuglesangs Allé 4
8210 Aarhus V
Danmark
Profil
Senior Researcher
Ph.D. in Economics and Business Economics, Aarhus University, Denmark, 2016
M.Sc. in Food and Resource Economics, Bonn University, Germany, 2012
Anne Odile Peschel is Senior Researcher at the Department of Management, affiliated with the MAPP Centre, the Commercial and Retail Management initiative and the Cognition and Behavior Lab at Aarhus BSS, where she serves on the Human Subjects Committe to grant approval to studies from an ethical perspective.
Research interests
Diversity & Inclusion
Consumer groups & segmentation
Information processing and decision making
Virtual Reality, eye tracking, experiments & scanner panel data
Academic experience
2016 - 2020: Assistant Professor, Department of Management, Aarhus University
2013 - 2016: Ph.D. researcher, Aarhus BSS, Aarhus University
2010 - 2012: M.Sc. in Food and Resource Economics, Bonn University, Germany
2006 - 2010: B.Sc. in Oecotrophologie, FH Münster, Germany
Practical experience
2010 - 2013: Chair of Agricultural and Food Market Research, Bonn University, Germany
2009 Sep.- 2009 Nov.: Institute for sports medicine of the German Federal Armed Forces, Warendorf, Germany
2009 Jan. - 2009 Jun.: Chocoladefabriken Lindt & Sprüngli, Department for sensory quality assurance & market research, Aachen, Germany
Visiting scholar
2023: Visiting scholar at the Institute for Transport and Logistics Studies (ITLS), The University of Sydney Business School, Australia
2015: Visiting scholar at the Marketing Center Münster (MCM), Westfälische Wilhelms-Universität Münster, Germany
2012: Visiting scholar at Morrison School of Agribusiness and Resource Management, Arizona State University - Polytechnic, USA
2012: Visiting scholar at MAPP, Department of Business Administration, Aarhus University, Denmark
2010: Visiting scholar at Center for Weight and Eating Disorders, University of Pennsylvania, USA
2008: ERASMUS exchange student at SUHR's University College, Copenhagen, Denmark
- Udgivet
The impact of Metaverse fidelity on consumer responses in virtual retail stores
Publikation: Bidrag til bog/antologi/rapport/proceeding › Konferencebidrag i proceedings › Forskning › peer review
- Udgivet
Does Metaverse Fidelity Matter? Testing the Impact of Fidelity on Consumer Responses in Virtual Retail Stores
Publikation: Konferencebidrag › Poster › Forskning › peer review
- Udgivet
Understanding consumers’ ethical orientation in consumption choices – An application to meat products
Publikation: Konferencebidrag › Konferenceabstrakt til konference › Forskning › peer review
FOODCoST: FOOD Costing and Internalisation of Externalities for System Transition
Projekter: Projekt › Forskning
Metaverse Retail Lab
Projekter: Projekt › Forskning
Kartoffel proteiner - udfordringer og industrielle muligheder
Projekter: Projekt › Forskning
Transformative Consumer Research Conference
Aktivitet: Deltagelse i eller arrangement af en begivenhed - typer › Deltagelse i eller organisering af konference
Current Opinion in Biotechnology (Tidsskrift)
Aktivitet: Udgivelse af peer-review og redaktionelt arbejde - typer › Peer reviewer/fagfællebedømmer af manuskripter › Forskning
Food Quality and Preference (Tidsskrift)
Aktivitet: Udgivelse af peer-review og redaktionelt arbejde - typer › Peer reviewer/fagfællebedømmer af manuskripter › Forskning
Best Paper Award - 8th Colloquium on European Research in Retailing
Pris: Priser, stipendier, udnævnelser
Highly Commended Paper Award - 7th Colloquium on European Research in Retailing
Pris: Priser, stipendier, udnævnelser
First Place IBES Student Paper Competition
Pris: Priser, stipendier, udnævnelser
ID: 51992621