How Media Systems Shape the Localization of TV Formats: A Transnational Case Study of The Block and Nerds FC in Australia and Denmark

Publication: ResearchBook chapter

  • Department of Information and Media Studies
Variations in local media systems have a high explanation value when it comes to trans-national differences between local adaptations of international formats. On the basis of four case studies of the local adaptations of the formats Ground Force, The Block, Nerds FC and Idol in Denmark and Australia, I will give concrete examples of media systemic explanations for some rather significant differences between the adaptations of the two countries, which may kick-start a discussion of what levels of a given local culture have more/most weight in the so-called "glocalisation" processes taking place on local television screens around the world. Thus, the chapter provides hands-on examples on how local producers in the two countries enter into very complex negotiations with the original, globalised format sources in order to localise the adaptations properly.

In this respect, a media or, in this case, television system is understood as the positions (penetration, diversity, concentration) of the different broadcasters and their relations (responsibility, accountability, ownership, funding) with agents such as businesses, politicians, citizens and organizations. Also, any media system must ideally be understood both in a contemporary and historical perspective and is always in a symbiotic relationship with societal macro structures such as political system, technology, macro economy, religion and so on, all of which is taken into account in my analyses.

Original languageEnglish
Title of host publicationTV Formats Worldwide : Localizing Global Programs
EditorsAlbert Moran
Number of pages23
Place of PublicationBristol
PublisherIntellect Ltd
Publication year2009
Pages163-186
ISBN (print)978-1-84150-306-6
ISBN (electronic)978-1-84150-355-4
StatePublished - 2009

    Keywords

  • globalisation, localisation, tv entertainment, media system, Australia, Denmark, TV formats

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