Department of Management

政治营销:理论与概念

Research output: Book/anthology/dissertation/reportBookResearchpeer-review

  • Robert Ormrod
  • Stephan C. Henneberg, Queen Mary, University of London, United KingdomNicholas J. O'Shaughnessy, Queen Mary, University of London, United Kingdom
Translated title of the contributionPolitical Marketing: Theory and Concepts
Original languageChinese
PublisherTruth and Wisdom Press
StatePublished - 2018

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ID: 121102758