Branded content, fan turisme og location placement

Publication: Research - peer-reviewBook chapter

Original languageDanish
Title of host publicationKreativ markedskommuniktion
EditorsAnne Marit Waade, Birgitte Stougaard Pedersen
PublisherSystime
Publication year1 Oct 2017
StateAccepted/In press - 1 Oct 2017
SeriesMÆRKK – Æstetik og Kommunikation
ISSN2245-2818

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ID: 104437974