Department of Management

Much too new to eat it? Customer Value and its impact on consumer-product relationship in the context of novel food products

Research output: Contribution to journal/Conference contribution in journal/Contribution to newspaperJournal articleResearchpeer-review

    Toula Perrea, DERRE - the American College of Greece, Athanasios Krystallis Krontalis, Charlotte Engelgreen,
  • Polymeros Chrysochou
Original languageEnglish
JournalJournal of Product and Brand Management
Issue number6
Pages (from-to)616-630
Number of pages15
Publication statusPublished - 2017

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ID: 111359315