Department of Management

The Abercrombie & Fitch effect: The impact of physical dominance on male customers’ status-signaling consumption

Research output: Contribution to journal/Conference contribution in journal/Contribution to newspaperJournal articleResearchpeer-review

DOI

  • Tobias Otterbring
  • Christine Ringler, University of Alabama, United StatesNancy J. Sirianni, University of Alabama, United StatesAnders Gustafsson, Karlstad University, Sweden
Original languageEnglish
JournalJournal of Marketing Research
Volume55
Issue number1
Pages (from-to)69-79
Number of pages11
ISSN0022-2437
DOIs
StatePublished - 2018

See relations at Aarhus University Citationformats

ID: 118424054