Department of Management

Types of value and cost in consumer-green brands relationship and loyalty behaviour

Research output: Contribution to journal/Conference contribution in journal/Contribution to newspaperJournal articleResearchpeer-review

DOI

    Erifili Papista, Athens University of Economics & Business, Greece
  • Polymeros Chrysochou
  • Athanasios Krystallis Krontalis, Sergios Dimitriadis, Athens University of Economics & Business , Greece
Original languageEnglish
JournalJournal of Consumer Behaviour
Volume17
Issue number1
Pages (from-to)e101-e113
Number of pages13
ISSN1472-0817
DOIs
Publication statusPublished - 2018

    Research areas

  • PERCEIVED VALUE, SWITCHING COSTS, SUSTAINABLE CONSUMPTION, PRODUCT ATTRIBUTES, CUSTOMER VALUE, INTENTIONS, QUALITY, SERVICE, SATISFACTION, PERCEPTIONS

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