Department of Management

Ole Hagh

Associate professor emeritus

Ole Hagh
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Profile
Associate professor
MSc in Economics and Business Administration

Ole Hagh retired associate professor at Department of Business Administration. His main tasks have been teaching and administrative work.

Academic and practical experience
1998-2000: Participant in the FOTRACUMAT project in corporation with three Canadian universities and two other European business schools/universities
1996-1998: Participant in the European open distant learning project, VSM (Virtual Student Mobility): NECTAR (Negotiating European Competence Representation and Recognition) – a European Commission project supported within the DELTA programme and managed by University of Lancaster
1995-1997: Chairman of working group. The assignment was to make plans for electronic teaching and learning at the Faculty of Business Administration
1994-95: Member of the NECTAR project (Negotiating European Competence Representation and Recognition) – a European Commission project supported within the DELTA programme
1995-1997: Chairman of working group. The assignment was to make plans for electronic teaching and learning at the Faculty of Business Administration
1992-1995: Representing ASB as Departmental Coordinator in The pilot phase of The European Credit Transfer System (ECTS) under the Socrates programme
1980-2005: Head of Department of Marketing
1976-: Associate professor of marketing, Associate professor at Department of Marketing/Department of Marketing and Statistics, Aarhus School of Business, Aarhus University. Main tasks are teaching and administrative functions
1972-1976: Marketing consultant at Scan Ad Reklamebureau, Aarhus (Advertising agency)
1972: MSc in Economics and Business Administration, Aarhus School of Business

Administrative experience
2007-2009: Project manager of master class development within Project Maturation (Comtech)
2005-2013: Local representative at Aarhus School of Business, Aarhus University of The Danish Association of Lawyers and Economists (DJØF) and member of Aarhus School of Business, Works Committee and Aarhus University Works Council
2009-2013: Coordinator of bachelor programme in Marketing Management (HD)
2000-2013: Coordinator of master programme in information systems, communication and organization, cand.it. (ITKO)
1995-1996: Member of the steering group of evaluating Danish distant learning activities at Bornholm, Evalueringscentret  
1995-2001: Member of the advisory council at the Faculty of Business Administration – administrating the faculty's use of electronic data processing equipment
1993-1996: Member of the school senate
1992-2001: Member of the advisory council, working out strategies for student exchange programmes and other exchange activities
1983-1992: Member of the faculty council
1980-2005: Head of Department of Marketing and Statistics 

Teaching area 
Marketing Management, marketing strategy, marketing communication, product development
and innovation management

Professionel development
2002-2003: Institutlederkurset 2002-03. Rektorkollegiet og Syddansk Universitets Efteruddannelse (Course in department management for heads of department)
1984: Intensive Advanced Course on Innovation Strategy in Established Firms at European Institute of Advanced Studies in Management, Brussels
1976: Course in problem oriented education. Statens erhvervspædagogiske Læreruddannelse (Danish state education for teacher in business administration)

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